Quote
Feider, L., Garnefeld, I., & Böhm, E. (2015). Threatening customers not to return - an effective strategy for online retailers? In L. Warlop & S. Muylle, 44th EMAC Annual Conference 2015. Leuven: KU Leuven.
Threatening customers not to return - an effective strategy for online retailers?
Conference paper
Fast facts
Internal authorship
Further publishers
Ina Garnefeld, Eva Böhm
Publishment
- 2015
Organizational unit
Subjects
- General economics 2