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Parlings, M., Klingebiel, K. and Cirullies, J., 2013. Determining phase transitions for aligning the supply chain strategy along early life cycle phases of product innovations. In: European Operations Management Association -EurOMA- : 20th EurOMA Conference 2013 - Operations Management at the Heart of the Recovery ; Dublin, Ireland, 7th-12th of June 2013. [online] Brussels: EurOMA Secretariat, p.ohne Seitenangabe-ohne Seitenangabe. Available at: <http://euroma2013.euroma-online.org/>.