Zitat
Olbrich, Rainer & Lindenbeck, Benedikt 2016. Targeting direct marketing campaigns with a view to continuous obligations. 23rd Recent Advances in Retailing & Services Science Conference.
Targeting direct marketing campaigns with a view to continuous obligations
Schnelle Fakten
Interne Autorenschaft
Weitere Publizierende
- Rainer Olbrich
Veröffentlichung
- 2016
Sammelband
Targeting direct marketing campaigns with a view to continuous obligations
Organisationseinheit
Fachgebiete
- Wirtschaftswissenschaften allgemein
Format
Konferenzpaper