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The "construct" of competitive advantage

Basics, labeling and planning

Fast facts

  • Internal authorship

    Prof. Dr. Axel Faix

  • Further publishers

    • Walter Görgen

  • Publishment

    • 1994

  • Anthology

    Das "Konstrukt" Wettbewerbsvorteil (16)

  • Journal

    Marketing (3)

  • Organizational unit

    Business Studies

  • Subjects

    • Economics in general

  • Publication format

    Journal article (Article)

Quote

Faix, Axel & Görgen, Walter 1994: The "construct" of competitive advantage. Marketing 16, 3, 160-166.

About the publication

Linked publications and references

Marketing

Notes and references

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