Quote
Faix, Axel 2015 Coordination between marketing and R&D. In Innovation success. Frankfurt am Main: PL Academic Research, 223-240.
Empirical analysis based on the IHK-InnoMonitor 2014 surveys
Internal authorship
Publishment
Anthology
Koordination zwischen Marketing und F&E
Organizational unit
Subjects
Publication format
Anthology contribution (Article)
Faix, Axel 2015 Coordination between marketing and R&D. In Innovation success. Frankfurt am Main: PL Academic Research, 223-240.