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Bachelor International Business Management

Fast facts

  • Department

    Wirtschaft

  • Stand/version

    2026

  • Standard period of study (semester)

    8

  • ECTS

    0

Study plan

  • Compulsory elective modules 5. Semester

  • Compulsory elective modules 7. Semester

  • Compulsory elective modules 8. Semester

Module overview

1. Semester of study

Einführung in die Wirtschaftswissenschaften
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920010

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Introduction to Business Administration

Upon successful completion of the module courses, students will be able to:

Knowledge and Understanding:

  • describe basic business administration concepts and approaches
  • to acquire a systematic, methodical, and practice-oriented understanding of the issues in general business administration.
  • to know and explain the basic concepts of all major business administration subfields (management, investment & financing, marketing, procurement, production, human resources, accounting, organization) and to explain them.
  • understand business management ways of thinking, methods, and models.
  • understand the interrelationships between various business management functions within a company.

Application, use, and generation of knowledge:

  • Analyze financial statements (balance sheets / income statements) of real companies.
  • Perform cost calculations to solve specific business management problems (e.g., net present value calculations, order quantity calculations).
  • Apply theoretical knowledge using case studies of real companies.
  • Independently work through concepts in the form of structured exercises, some of which will be discussed in class.

Communication and Cooperation:

  • Conduct a brief brainstorming session on a keyword (e.g., “leverage effect”) in groups at the beginning of each class.
  • Actively discuss subject-matter topics with other students and the instructor.
  • Presentation of the results of exercises.

Academic Self-Concept / Professionalism:

  • Developing the ability to actively participate in discussions on business administration topics.
  • Gaining a comprehensive overview of the field of business administration and the ability to selectively choose future areas of specialization.

b. Introduction to Economics

Upon successful completion of the module courses, students will be able to:

Knowledge and Understanding:

  • to articulate basic economic concepts and approaches.
  • to understand the fundamentals of economic methods and models.
  • to replicate economic mechanisms and chains of effects.

Use, Application, and Generation of Knowledge:

  • apply their knowledge in practice through exercises solved with the help of sample solutions and group work.
  • structure economic issues using economic approaches.
  • to develop simple economic policy analyses (e.g., tax policy, government intervention in markets).
  • to identify problems of market failure and discuss possible solutions in a structured manner.

Communication and Cooperation:

  • Solve exercises and engage in economic policy discussions within a team through cooperation.
  • Communicate the results to a group.

Academic Self-Concept / Professionalism:

  • Acquire initial proficiency in discussing and evaluating economic processes, both at the macroeconomic level and within the context of individual businesses.

Contents

a. Introduction to Business Administration

  • Companies, Markets, and Business Management
  • Investment and Finance
  • Marketing Management
  • Procurement & Production
  • Human Resource Management
  • Accounting
  • Strategic Management

• Organization

b. Introduction to Economics

  • Fundamentals of Economic Analysis
  • Supply and Demand, How Markets Work
  • Economic Policy Measures (Taxes, Price Interventions)
  • Fundamentals of Welfare Analysis
  • Fundamentals of Consumption Theory
  • Externalities and the Role of the State in Market Processes

Teaching methods

Seminar-style lecture with exercises and application and case studies

Participation requirements

Formal: none
Content: none

Forms of examination

Written exam (100 %), 60 min.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Hutzschenreuter, T.: Allgemeine Betriebswirtschaftslehre, Springer Gabler Wiesbaden, 6. Auflage 2015

Mankiw, N. Gregory und Mark P. Taylor: Grundzüge der Volkswirtschaftslehre, Schäffer Poeschel, 8. Auflage 2021

CORE Team: Die Wirtschaft. Verfügbar unter: https://www.core-econ.org

English Business Communication I
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920190

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Introduction to International Commerce

Knowledge and Understanding:

Upon completion of the course, students

  • can understand and contextualize key aspects and procedures in international commerce in English.
  • can describe the functions of international English in business and understand linguistic self-assessment scales.
  • demonstrate detailed knowledge of tools and techniques for individual language development.
  • understand commerce-related intercultural relations issues and their implications.
  • evaluate the requirements and challenges presented in business-related case studies.

Application and Generation of Knowledge:

Upon completion of the course, students are able to

  • communicate and contextualize key aspects and functions in international business effectively.
  • apply knowledge of independent learning techniques to develop sustained strategies for language learning.
  • utilize key techniques for independent language development in business contexts.
  • produce various types of international business correspondence effectively.

Communication and Cooperation:

Students are able to

  • communicate effectively in diverse international business contexts, both orally and in writing.
  • participate actively and effectively in various types of classroom communication and discussions.
  • lead and coordinate teams in a results-oriented manner to achieve common goals.
  • present and defend team results in complex and demanding environments.
  • engage in discussions about the societal implications of management decisions, articulating personal viewpoints.

Scientific Self-Understanding / Professionalism:

Students are able to

  • reflect on the interrelationships and implications of management functions in an international context.
  • demonstrate professionalism in business communication and cultural sensitivity.
  • assess their personal language proficiency and identify areas for improvement.
  • maintain a commitment to continuous professional development and lifelong learning in language and business.
  • apply ethical considerations within international business and management practices.

b. Introduction to Studying Business

Knowledge and Understanding:

Upon completion of the course, students

  • can understand and contextualize core aspects and concepts of General Management, Human Resource Management (HRM), Marketing, and Finance.
  • have become familiar with the fundamental theories and models relevant to management disciplines.
  • can recognize the impact of globalization on business practices and management strategies.
  • can understand basic academic work techniques such as note-taking, web and literature research, relaying information, and essay writing.

Application and Generation of Knowledge:

Upon completion of the course, students are able to

  • apply concepts and frameworks to decision-making in management-related case studies.
  • analyze and evaluate options in topical case studies to propose effective solutions.
  • develop independent research projects that incorporate relevant literature and data analysis.
  • apply academic writing techniques to formulate coherent and persuasive essays.
  • use tools and techniques to address issues in international commerce and evaluate their implications.

Communication and Cooperation:

Students are able to

  • participate effectively in various types of classroom communication, including discussions and presentations.
  • lead and coordinate teams in a results-oriented manner, fostering collaboration among team members.
  • present and defend team results in a complex and demanding environment, demonstrating confidence and clarity.
  • develop active listening and feedback skills to enhance group dynamics and learning outcomes.

Scientific Self-Understanding / Professionalism:

Students

  • can reflect on the interrelationships and implications of management functions in a business context.
  • have cultivated a mindset of continuous improvement and lifelong learning in management studies.
  • have developed effective strategies for self-directed learning in English, particularly in a business context.
  • can adhere to academic integrity and ethical standards in research and writing.
  • can demonstrate professionalism in academic and collaborative endeavors, including punctuality, responsibility, and respect for others.
  • reflect on the interrelationships and implications of management functions.

Contents

The module is divided into two parts. “Introduction to International Commerce” introduces students to key functions and areas in this field to prepare them to handle work-related communication situations in English effectively. “Introduction to Studying Business” introduces students to selected academic fields to help them practice study techniques and prepare them for academic communication in English, both in Germany and abroad. The module is based on the concept of Content and Language-Integrated Learning (CLIL) by combining topical studies with foreign language practice.

Topics

a. Introduction to International Commerce

  • Effective business communication skills
  • International English and the European language scale
  • International business correspondence
  • Breaking into export markets
  • Grammar and vocabulary in context
  • Language development techniques

b. Introduction to Studying Business

  • Aspects and concepts of management
  • Aspects and concepts of human resources management
  • Aspects and concepts of marketing
  • Aspects and concepts of financial management
  • Introduction to academic writing / essay writing

Teaching methods

Teacher-student interaction, lectures, group work, partner work, student presentations, writing assignments, glossary work, multimedia resources

Participation requirements

Formal: -
Knowledge and Competencies: CEF Level B2

Forms of examination

  • Written exam at the end of the semester (100%), 120 min.

or

  • Short written tests (4) during the semester (40%), 10 min./each, and a written exam at the end of the semester (60%), 90 min.

or

  • Assignments (5) during the semester (50%), short presentations/written texts/research tasks, max. 5 min./2 pages, and written exam at the end of the semester (50%), 60 min.

The form of examination and the adjusted scope/duration will be announced at the beginning of the semester.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total possible points from all assessments.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Introduction to International Commerce

Benford, M. (2021). Ways to Trade: Englisch für Groß- und Außenhandel. 2nd ed. Troisdorf: Bildungsverlag EINS.

Brieger, N. and Sweeney, S. (2020). The Language of Business English. 2nd ed. Hemel Hempstead: Prentice Hall International.

Reuvied, J. and Sherlock, J. (2020). International Trade: An Essential Guide to the Principles and Practice of Export. London: Kogan Page Ltd.

Sachs, R. and Abegg, B. (2018). Commercial Correspondence: Englische Handelskorrespondenz für die Berufspraxis. 3rd ed. Ismaning: Hueber.

Sweeney, S. (2019). English for Business Communication. Cambridge: CUP.

Baker, M. (2022). Business Communication: A Practical Guide to Effective Communication in the Workplace. London: Routledge.

O'Rourke, M. (2021). Global Business Communication. New York: McGraw-Hill.

Smith, R. and Jones, A. (2020). Effective Business Communication in a Global Context. London: Palgrave Macmillan.

Chen, L. and Liu, W. (2021). Cross-Cultural Business Communication: A Practical Guide. London: Sage Publications.

Hill, C.W.L. (2021). International Business: Competing in the Global Marketplace. 12th ed. New York: McGraw-Hill Education.

Rugman, A.M. and Verbeke, A. (2019). International Business. 4th ed. Harlow: Pearson.

Peng, M.W. (2020). Global Business. 5th ed. Cengage Learning.

Kotabe, M. and Helsen, K. (2022). Global Marketing Management. 7th ed. Hoboken: Wiley.

Moffett, M.H., Stonehill, A.I. and Eiteman, D.K. (2020). Fundamentals of International Business Finance: A Managerial Approach. 6th ed. Boston: Pearson.

Grosse, R. and Fonstad, N. (2021). International Business: A Managerial Perspective. 2nd ed. New York: Wiley.

b. Introduction to Studying Business

Allen, B. (2021). Study Skills for Business and Management. Maidenhead, Berkshire: McGraw-Hill Education.

Cottrell, S. (2021). Study Skills. 4th ed. London: Palgrave Macmillan.

de Mooij, M. (2020). Global Marketing and Advertising: Understanding Intercultural Paradoxes. 4th ed. Los Angeles: SAGE Publications.

Dessler, G. (2020). Human Resource Management. 15th ed. Boston: Pearson.

Hall, D., Jones, R. and Raffo, C. (2019). Business Studies. 5th ed. Ormskirk, Lancs.: Causeway Press.

Luthans, F. (2021). International Management: Culture, Strategy, and Behavior. 9th ed. Boston: McGraw-Hill Education.

MacKenzie, I. (2020). English for Business Studies. 4th ed. Cambridge: Cambridge University Press.

Naunton, J. (2020). Skills for Business Studies: Advanced. Oxford: Oxford University Press.

Lines, D., Marcouse, I. and Martin, B. (2020). Complete A-Z Business Studies Handbook. 5th ed. London: Hodder Education.

Murray, N. and Hughes, G. (2021). Writing Essays: A Guide for Students. 2nd ed. London: Sage Publications.

SCM und Buchhaltung
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920070

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Supply Chain Management (SCM)

Upon successful completion of the course, students will have acquired the following competencies:

Knowledge and Understanding:

  • Students can identify, organize, and explain the most important terms and core elements of Supply Chain Management (SCM), as well as its key tasks.
  • They can describe the drivers behind the development of SCM, as well as the challenges and opportunities associated with collaboration.
  • They can identify and explain the most important aspects, tasks, objectives, and processes of modern, practice-oriented logistics.
  • They can identify and explain the most important objectives, tasks, content, and methods for procurement, production, and distribution, and relate them to SCM.
  • They can describe selected logistics and SCM concepts.

Application, Use, and Generation of Knowledge:

  • You can independently classify issues into the appropriate subject areas.
  • You can independently solve basic problems using appropriate methods.
  • You can systematically solve application-oriented exercises in the context of SCM while applying the knowledge you have acquired.

Communication and Cooperation:

  • You can present results and recommendations for action and defend them with sound reasoning.

Academic Self-Concept / Professionalism:

  • You can critically evaluate results.
  • You are aware of the limitations of the knowledge and skills you have acquired

b. Accounting

Upon successful completion of the course, students will be able to …

Knowledge and Understanding:

  • compare internal and external accounting.
  • understand the legal obligations for bookkeeping in companies.
  • understand the effects of regularly occurring business transactions on a company’s balance sheet and income statement.

Application and Use of Knowledge:

  • apply double-entry bookkeeping techniques to correctly record recurring business transactions and the annual financial statements in a company’s general ledger and subsidiary ledgers.
  • Independently review lecture material using the recommended reading list.
  • Independently research, select, and apply solutions for unfamiliar business transactions.

Communication and Cooperation:

  • Use technical terms correctly.
  • Explain technical terms to people without specialized knowledge in a simple and understandable way.
  • Work together in groups to tackle and solve tasks in a structured manner.

Academic Self-Awareness / Professionalism:

  • Recognize how accounting information supports decision-making and how this relates to the scope for discretion and flexibility in financial accounting.
  • Realistically assess one’s own professional competencies and reflect on when professional support is necessary.

Contents

a. Supply Chain Management (SCM)

  • Supply Chain Management: Basic Concepts, Core Elements of SCM, Drivers, Bullwhip Effect, Levels of SCM
  • Logistics: Basic Concepts and Classification, Overview of Core Logistics Processes, Multi-Link Transport Chains, Information Flow and Order Processing
  • Production: Basic Concepts and Classification, Production System, Tasks of Production Management, Production Program Planning Process, Production Logistics
  • Procurement: Basic Concepts and Classification, Role of Purchasing, Material Portfolio and Standardization Strategies, Procurement Logistics
  • Distribution: Basic Concepts and Classification, Distribution System, Distribution Channels, Distribution Logistics
  • Overview of Selected SCM Concepts

b. Accounting

  • Fundamentals and Scope of Accounting as Part of Financial Reporting
  • Elements of the Annual Financial Statements
  • Double-entry bookkeeping
  • Posting of day-to-day transactions to the general ledger and subsidiary ledgers
  • Postings for the annual financial statements

Teaching methods

a. Supply Chain Management (SCM)
Seminar-style course featuring practical applications and case studies in the course materials, exercises (comprehension-oriented review, in-depth study, and interdisciplinary integration of the course content), mini-case studies, and oral discussion of exercises, case studies / glossaries / learning modules on the Ilias learning platform for independent review and consolidation of course content

b. Accounting
Seminar-style course with application-oriented exercises. Combination of in-person and online offerings in the field of accounting (blended learning).

Participation requirements

Formatting: none
Content: none

Forms of examination

The module exam consists of a 90-minute written exam (100%) in which students are expected to demonstrate and recall their fundamental knowledge of supply chain management and accounting. In addition, they should be able to apply this knowledge to real-world problems.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Supply Chain Management (SCM)
Chopra, S., Meindl, P.: Supply Chain Management - Strategie, Planung und Umsetzung, 5. Auflage, Pearson, 2014

Furmans, K.; Henke, M.; Tempelmeier, H.; ten Hompel, M.; Schmidt T. (Hrsg.): Handbuch Logistik, 4. Auflage, Springer-Verlag, 2019

Hohmann, S.: Logistik- und Supply Chain Management - Grundlagen, Theorien und quantitative Aufgaben, Springer Fachmedien Wiesbaden GmbH, Wiesbaden, 2022

Kummer, S.; Grün, O.; Jammernegg, W. (Hrsg.): Grundzüge der Beschaffung, Produktion und Logistik, 4. Auflage, Pearson, Hallbergmoos, 2018

Pfohl, H.-C.: Logistiksysteme – Betriebswirtschaftliche Grundlagen, 10. Auflage, Springer Vieweg, Berlin, Heidelberg, 2024.

Werner, H.: Supply Chain Management, Grundlagen, Strategien, Instrumente und Controlling, 7. Auflage, Springer Fachmedien, 2020

b. Buchhaltung
Breidenbach, Karin; Währisch, Michael: Buchhaltung und Jahresabschluss kompakt, 5. Auflage, Oldenbourg 2021.

Döring, Ulrich; Buchholz, Rainer: Buchhaltung und Jahresabschluss, 16. Auflage, Berlin 2021.

Deitermann, Manfred; Schmolke, Siegfried; Rückwart, Wolf-Dieter: Industrielles Rechnungswesen IKR, 53. Auflage, Braunschweig 2024.

Weber, Jürgen; Weißenberger, Barbara E.: Einführung in das Rechnungswesen: Bilanzierung und Kostenrechnung, 10. Auflage, Stuttgart 2021.

Wirtschaftsmathematik
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920020

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Financial Mathematics

Knowledge and Understanding:

Upon successful completion of the module courses, students will be proficient in calculating one-time and recurring savings transactions and will be able to apply these calculations to various financial products and real investments with deterministic payments.

Application and Generation of Knowledge:

Upon successful completion of the module courses

  • students are able to decide which investment alternatives should be implemented in the company,
  • students are familiar with drawing up an amortization schedule based on several variants and can calculate it independently. On this basis, they select the optimal method in relation to the specific business context.

Communication and Cooperation:

Upon successful completion of the module sessions, students are prepared to present and discuss their solutions in small groups.

Academic Self-Concept / Professionalism:

Upon successful completion of the module courses, students will recognize that, in practice, more complex models may need to be used, which require additional knowledge (e.g., lifetime annuities vs. the fixed-term annuities covered here).

b. Linear Algebra

Upon successful completion of the course, students will have acquired the following competencies:

Knowledge and Understanding:

  • They can identify and describe the central mathematical concepts of linear algebra and their areas of application in business administration.

Application and Generation of Knowledge:

  • Students can translate business problems and business data into mathematical problems using the tools of linear algebra.
  • They can analyze mathematical problems in linear algebra and identify appropriate solution methods.
  • You can apply operations and methods of linear algebra, in particular assess the solvability of systems of linear equations and determine their solutions.

Communication and Cooperation:

  • You can present results and defend them with sound reasoning.

Academic Self-Awareness / Professionalism:

  • You are aware of the limitations of your acquired knowledge and can identify when additional or different competencies are necessary.

Contents

a. Financial Mathematics

  • Basic Interest Models (Linear Compounding, Geometric Compounding, Mixed Compounding)
  • Annuity Calculations (annual and intra-annual annuities, perpetual annuities, dynamic annuities)
  • Amortization Calculations (equivalence principle, amortization schedules, repayment options)
  • Yield Calculations (annualized yield, arithmetic yield, yield based on the internal rate of return, yield based on the real interest rate)

b. Linear Algebra

  • Matrices, matrix properties, matrix relations and operations, determinants
  • vector calculus and vector spaces
  • analytic geometry of lines and planes
  • general systems of linear equations, Gauss’s algorithm

Teaching methods

The course will be conducted as follows:

  • Financial Mathematics (seminar-style lecture)
  • Linear Algebra (seminar-style lecture)

Participation requirements

Formal: none
Content: none

Forms of examination

The module exam consists of several components

  • In-semester assignment on financial mathematics (10%)
  • Written exam (90%), 90 min.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Sydsaeter, K. et. al.: Mathematik für Wirtschaftswissenschaftler, 6. Auflage, München (Pearson) 2023

Holland, H. / Holland, D.: Mathematik im Betrieb - Praxisbezogene Einführung mit Beispielen, 13. Auflage, Wiesbaden (SpringerGabler) 2021

Heitmann, D / Skill, T. / Weiß, C.: Finanzmathematik - Eine Einführung für Mathematik, Wirtschaftswissenschaften und Praxis, Berlin (SpringerGabler) 2022

Wirtschaftsstatistik
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920030

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Descriptive Statistics

Upon successful completion of the seminar course on Descriptive Statistics, students will be able to:

Knowledge and Understanding:

  • define the basic concepts of descriptive statistics
  • to recognize different frequency distributions and identify their corresponding characteristics
  • to identify the prerequisites for applying specific statistical methods

Application and Generation of Knowledge:

  • to develop one-dimensional frequency distributions based on practical problems
  • Calculate parameters for describing one- and two-dimensional frequency distributions
  • Apply linear regression with the corresponding parameters and coefficients
  • Understand the components of a time series and perform a simple forecast by extrapolation
  • Convert the results into appropriate graphical representations

Communication and cooperation:

  • work together in groups to apply the methods learned and develop solutions to problems from exercises and case studies
  • present the results of exercises and case studies to the group

Scientific Self-Concept / Professionalism:

  • Independently work on practical tasks in the field of statistics
  • convert the results of statistical analyses into appropriate graphical representations

b. Inferential Statistics

Knowledge and Understanding:

Upon successful completion of the seminar course on Inferential Statistics, students will know and understand the basic terms and concepts of inferential statistics.

Application and Generation of Knowledge:

Upon successful completion of the seminar course on Inferential Statistics, students will be able to

  • analyze practical problems, model them mathematically, and determine the solution.
  • calculate probabilities from basic discrete and continuous probability distributions
  • calculate and interpret basic confidence intervals
  • conduct and interpret basic hypothesis tests
  • present the results of exercises and case studies to the group

Communication and Cooperation:

Upon successful completion of the seminar course on Inferential Statistics, students will be able to

  • analyze practical problems, model them mathematically, and determine the solution.
  • calculate probabilities from basic discrete and continuous probability distributions
  • Calculate and interpret basic confidence intervals
  • Conduct and interpret basic hypothesis tests
  • to present the results of exercises and case studies to the group

Academic Self-Concept / Professionalism:

Upon successful completion of the seminar course on inferential statistics, students will be able to use the knowledge they have acquired to understand more advanced models and applications covered in subsequent lectures throughout their studies. They will be able to apply this knowledge to practical and theoretical problems in their thesis and discuss them critically.

Contents

a. Descriptive Statistics

  • Basic Concepts of Descriptive Statistics
  • Describing Individual Variables Using One-Dimensional Frequency Distributions
  • Describing One-Dimensional Frequency Distributions Using Parameters (location, dispersion, skewness, concentration)
  • Description of multiple jointly collected variables using multidimensional frequency distributions
  • Description of two-dimensional frequency distributions using parameters (conditional frequencies, statistical dependence)
  • Linear regression analysis and correlation
  • Fundamentals of time series analysis and simple forecasting methods

b. Inferential Statistics

  • Basic concepts of combinatorics
  • Fundamentals of probability theory
  • Discrete and continuous random variables
  • Confidence intervals
  • Hypothesis testing

Teaching methods

The course is held in the form of a seminar.

Participation requirements

Formatting: none
Content: none

Forms of examination

Final exam (88.9%), 80 minutes, and a midterm exam (11.1%), 10 minutes; possibly an additional 9 bonus points in accordance with § 27 RPO.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all exam components. Any bonus points are excluded from this calculation.
Permitted aids include the provided, unannotated formula collection and a non-network-enabled calculator.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Bourier, G.: Beschreibende Statistik: Praxisorientierte Einführung – Mit Aufgaben und Lösungen, 14. Aufl., Wiesbaden 2022.

Kosfeld, R.; Eckey, H.; Türck, M.: Deskriptive Statistik: Grundlagen - Methoden - Beispiele – Aufgaben, 6. Aufl., Wiesbaden 2016.

Mittag, H.-J.; Schüller K.: Statistik – eine Einführung mit interaktiven Elementen, 6., vollst. überab. und erw. Aufl., Berlin, Heidelberg 2020.

Rinne, H.: Taschenbuch der Statistik, 4. Auflage, Verlag Harri Deutsch, Frankfurt a.M., 2008.

Schira, J.: Statistische Methoden der VWL und BWL: Theorie und Praxis, 6., aktualisierte Aufl., München, Harlow u.a. 2021.

Stocker, T.; Steinke, I.: Statistik: Grundlagen und Methodik, 2., korrigierte Aufl., De Gruyter Oldenbourg, Berlin 2022.

Español Comercial I (B2)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920211

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
  • Students deepen their subject-specific expertise to better understand France as a trading partner.
  • They gain an understanding of the internal processes within a French company.
  • They acquire knowledge of the various phases, from company formation to customer acquisition and sales.
  • They develop an awareness of cultural differences in the professional environment.
  • They are able to integrate knowledge from various disciplines.
  • They learn to understand, analyze, and summarize texts written in business terminology.
2.2 Application, Use, and Generation of Knowledge:
  • In a simulated environment, students establish global companies and engage in dialogue with one another.
  • Conducting role-plays in French and simulating authentic business situations such as phone calls, meetings, and email correspondence.
  • Strengthening methodological competence through the use of analytical methods.
  • Analyzing texts and communicating both orally and in writing in professional contexts.
  • Possesses a fairly broad range of language to describe unpredictable situations, explain the main point of a problem or idea with sufficient precision, and express thoughts on abstract topics.
  • Can adapt their style of expression to handle less familiar or even difficult situations.
  • Can explain the main points of an idea or problem with sufficient accuracy.
2.3 Communication and Cooperation
  • Students acquire the social and communication skills necessary to develop key competencies.
  • Students develop teamwork skills, supported by planning exercises, role-playing, and other activities.
2.4 Academic Self-Concept / Professionalism
  • Students can independently navigate complex work or academic contexts and shape them in a sustainable manner.
  • They can work on independent projects.
  • They have the ability to independently manage and further develop their own learning process.

Contents


Teaching methods

Partner and group work, inquiry-based teaching discussions, simulation

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination


Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11. Hauptbibliografie
  • Mitchell, M./Fleuranceau, A. (2011), Pour parler affaires A2/B1, Klett : Stuttgart
  • Dubois, AL, / Tauzin, B., (2016), Objectif Express 2 – Nouvelle édition, Hueber
  • Spérandio / Opatski / Petitmengin / Pons / Djimli / Vedel, (2022), Edito A1 (2022) focus pro Unité 10, Didier FLE
  • Spérandio / Dodin / Fafa / Gajdosova / Horquin / Pasquet / Perrard / Petitmengin, (2024), Edito A2 (2022) focus pro Unité 11, Didier FLE
  • Heu / Gatin / Perrard / Petitmengin / Spérandio / Nicolas, (2023), Edito B1 (2023) focus pro Unité 9, avec renfort d’Edito Pro (2020) pour la préparation du DFP, Didier FLE
  • Abou-Samra / Heu / Perrard / Caraco, (2022), Edito B2 (2023) focus pro Unité 3, Didier FLE
  • Holle / Diogo / Maussire / Grimaud / Lauret, (2020), Édito Pro B1 – Livre + DVD-rom + didierfle.app, Didier FLE
  • Penformis, (2018), Français.com B1 intermédiaire, 3e édition, Klett Sprachen
  • Jegou / Paz Rosillo, (2016), Quartier d'affaires, CLE international
11.2 Nebenbibliografie
  • Delouze-Krüger, M./Carau, G./Kern, R./Germann, H. (2002), Découverte de la France économique, Stuttgart: Klett
  • Breuer, J.P./de Bartha, P.: Deutsch-Französische Geschäftsbeziehungen erfolgreich managen, (2012), Springer Gabler, Wiesbaden
  • Davoine, J.-P./Davoine, E. (2002), Einführung in die französische Wirtschaftssprache, München:Franz Vahlen
  • Lavric, E./Pichler, H. (2003), Wirtschaftsfranzösisch fehlerfrei - Le français économique sans fautes, München.
  • Lüsebrink, H.-J. (2011), Einführung in die Landeskunde Frankreichs, 3. Auflage, Stuttgart: Metzler
  • Perez, D.: CV, lettre de motivation, entretien d’embauche, (2014), L‘étudiant, Paris
  • Pruvot-Büttner, C. (2010), Pons Bürokommunikation Französisch, Stuttgart: Klett

Español de los Negocios I (C1)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920213

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Professional Competence
2.1.1 Knowledge
Students 
  • understand and identify the basic grammatical structures of the indicative and imperative moods 
  • acquire specialized knowledge related to the semester’s topics and broaden their subject-specific expertise regarding Spain and Latin America as components of the global economic markets
  • internalize the concept of branding (brand and marketing) 
  • analyze various types of brands using representative, internationally active Spanish and Latin American companies as examples
  • critically examine the main characteristics of branding (advantages and disadvantages) and the criticism of emotional branding
  • critically examine the phenomenon of new nationalism in Spain and the dangers it poses to the EU and international markets
  • learn about new manifestations of new nationalism, xenophobia, aggression, populism, and advertising
2.1.2 Skills
Students 
  • practice oral and written expression in a foreign language in authentic business situations,
  • practice reading and listening comprehension in a foreign language using various media,
  • develop their analytical skills in working with texts and other media (summarizing key points, commenting, discussing),
  • explore the benefits and limitations of comparative methods with regard to the current economic situation in Spain 
2.2 Personal Competence
2.2.1 Social Competence
Students
  • practice completing tasks in the foreign language through partner and group work
  • practice presenting their work results to an audience in the foreign language
2.2.2 Independence
Students 
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose their own solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations, both their own and those of their fellow students 

Contents

  • Globalization: Concept, Definition, Historical Development
  • Advantages and Disadvantages of Globalization for Various Economic Sectors
  • Traditional Marketing: Basic Concepts, 4Ps, Marketing Strategies
  • Digital Marketing: Online Advertising, Social Media Marketing, Content Marketing
  • Branding
  • Case studies on Spanish and Latin American companies
  • Concept: Supranationalism/Regionalism
  • Different forms of regionalism in Spain

Teaching methods

  • Seminar-style instruction with interactive elements
  • Partner and group work
  • Language exercises (written and oral)
  • Use of audiovisual media
  • Self-paced online course

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

  • Written exam (40%): 60 min.
  • Oral exam (30%) (15–20 min.)
  • Semester-long seminar project (30%): Video or presentation, up to 30 min., or workshops up to 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Gimber/Rodríguez Martín/ Schütz/Walter (2012): Spanien verstehen, Darmstadt, Wiss. Buchgemeinschaft

Nohlen/Hildenbrand (2005): Spanien. Wirtschaft – Gesellschaft – Politik. Ein Studienbuch, Wiesbaden, 2. Aufl., VS

Bernecker (2008)(Hrsg.): Spanien heute, Berlin, 2. Aufl., Vervuert

Zabaleta, Xabier „Una historia de las lenguas y los nacionalismos” (2010), Barcelona editorial Gedisa

De la Dehesa, Guillermo “Quo vadis Europa” (2014) Madrid, 1.Aufl. 2014 Editorial Alianza

Sangri, coral, Alberto “Introducción a la mercadotecnia” (2014) México, Editorial Patria

Tracy, Brian „Mercadotecnia“ (2016) Editorial La biblioteca del éxito

Flash ensayo (HRSG)  “Las claves de la crisis catalana en 21 artículos” (2018) Editorial Flash

Ignatieff, Michael „Sangre y pertenencia, viajes al nuevo nacionalismo“ (2016) Madrid, Editorial mal paso

Cáceres Lorenzo, Tersa; Marina Díaz Peralta “Ortografía” (2013) Madrid Editorial Anaya

Carrasquedo, Olga „Basiswortschatz Business Spanisch, Die 2000 wichtigsten Wörter“ (2017) Verlag compact

Français Commercial I (B2)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920212

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
  • Students deepen their subject-specific expertise to better understand France as a trading partner.
  • They gain an understanding of the internal processes within a French company.
  • They acquire knowledge of the various phases, from company formation to customer acquisition and sales.
  • They develop an awareness of cultural differences in the professional environment.
  • They are able to integrate knowledge from various disciplines.
  • They learn to understand, analyze, and summarize texts written in business terminology.
2.2 Application, Use, and Generation of Knowledge:
  • In a simulated environment, students establish global companies and engage in dialogue with one another.
  • Conducting role-plays in French and simulating authentic business situations such as phone calls, meetings, and email correspondence.
  • Strengthening methodological competence through the use of analytical methods.
  • Analyzing texts and communicating both orally and in writing in professional contexts.
  • Possesses a fairly broad range of language to describe unpredictable situations, explain the main point of a problem or idea with sufficient precision, and express thoughts on abstract topics.
  • Can adapt their style of expression to handle less familiar or even difficult situations.
  • Can explain the main points of an idea or problem with sufficient accuracy.
2.3 Communication and Cooperation
  • Students acquire the social and communication skills necessary to develop key competencies.
  • Students develop teamwork skills, supported by planning exercises, role-playing, and other activities.
2.4 Academic Self-Concept / Professionalism
  • Students can independently navigate complex work or academic contexts and shape them in a sustainable manner.
  • They can work on independent projects.
  • They have the ability to independently manage and further develop their own learning process.

Contents

Professional Communication
  • Writing Professional Emails (Introduction to polite expressions and formal communication.)
  • Meetings and Presentations
  • Negotiations and Business Arguments
Subject-Specific Vocabulary
  • Business and Trade Terms
  • Job- and industry-specific vocabulary.
  • Idiomatic expressions and job-related phraseology.
Listening Comprehension and Expression
  • Written and oral comprehension of work-related documents
  • Written and oral expression in a professional context
  • Note-taking and summarizing techniques

Teaching methods

Partner and group work, inquiry-based teaching discussions, simulation

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

Exam (100%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11. Hauptbibliografie
  • Mitchell, M./Fleuranceau, A. (2011), Pour parler affaires A2/B1, Klett : Stuttgart
  • Dubois, AL, / Tauzin, B., (2016), Objectif Express 2 – Nouvelle édition, Hueber
  • Spérandio / Opatski / Petitmengin / Pons / Djimli / Vedel, (2022), Edito A1 (2022) focus pro Unité 10, Didier FLE
  • Spérandio / Dodin / Fafa / Gajdosova / Horquin / Pasquet / Perrard / Petitmengin, (2024), Edito A2 (2022) focus pro Unité 11, Didier FLE
  • Heu / Gatin / Perrard / Petitmengin / Spérandio / Nicolas, (2023), Edito B1 (2023) focus pro Unité 9, avec renfort d’Edito Pro (2020) pour la préparation du DFP, Didier FLE
  • Abou-Samra / Heu / Perrard / Caraco, (2022), Edito B2 (2023) focus pro Unité 3, Didier FLE
  • Holle / Diogo / Maussire / Grimaud / Lauret, (2020), Édito Pro B1 – Livre + DVD-rom + didierfle.app, Didier FLE
  • Penformis, (2018), Français.com B1 intermédiaire, 3e édition, Klett Sprachen
  • Jegou / Paz Rosillo, (2016), Quartier d'affaires, CLE international
11.2 Nebenbibliografie
  • Delouze-Krüger, M./Carau, G./Kern, R./Germann, H. (2002), Découverte de la France économique, Stuttgart: Klett
  • Breuer, J.P./de Bartha, P.: Deutsch-Französische Geschäftsbeziehungen erfolgreich managen, (2012), Springer Gabler, Wiesbaden
  • Davoine, J.-P./Davoine, E. (2002), Einführung in die französische Wirtschaftssprache, München:Franz Vahlen
  • Lavric, E./Pichler, H. (2003), Wirtschaftsfranzösisch fehlerfrei - Le français économique sans fautes, München.
  • Lüsebrink, H.-J. (2011), Einführung in die Landeskunde Frankreichs, 3. Auflage, Stuttgart: Metzler
  • Perez, D.: CV, lettre de motivation, entretien d’embauche, (2014), L‘étudiant, Paris
  • Pruvot-Büttner, C. (2010), Pons Bürokommunikation Französisch, Stuttgart: Klett

Français des Affaires I (C1)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920214

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
Students
  • expand their general language skills (vocabulary, grammar, stylistics),
  • acquire specialized language skills related to the semester’s topics,
  • expand their expertise regarding France as an economic region,
  • learn about various French companies operating internationally,
  • recognize the characteristics of franchising and its significance for economic life.
2.2 Application, Use, and Generation of Knowledge:
Students
  • deepen their analytical skills by analyzing and summarizing key messages in foreign-language business situations,
  • enhance their understanding of various media content through exercises in foreign-language reading and listening comprehension,
  • improve their understanding of authentic business situations by discussing and explaining business concepts and strategies through oral and written expression,
  • express themselves clearly and concisely, without restrictions on how they formulate what they want to say,
  • reliably convey detailed information.
2.3 Communication and Cooperation
Students
  • practice completing tasks in the foreign language through partner and group work,
  • practice presenting their work results to an audience in the foreign language.
2.4 Academic Self-Concept / Professionalism
Students
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose independent solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations in their own work and that of their peers,
  • have the ability to independently manage and further develop their own learning process,
  • are willing to engage in continuous professional development and to incorporate new developments in language instruction.

Contents

  • Economic Actors : Identify and describe different types of workers, classify businesses, and explore the role of the government in the economy.
  • Business Correspondence : Distinguish between the stages of the sales process, compare methods of placing orders, and file complaints via email or phone.
  • Practical Skills: Develop skills in professional communication, project management, and research applied to the business world.
  • Entrepreneurs: Analyze the profile of an entrepreneur, financing options, and the formalities involved in starting a business.
  • Marketing : Conduct market research, segment and position products, and draft advertising messages.
  • Contemporary Issues : Understand the principles of financial management, intercultural management, and the challenges of sustainable development.

Teaching methods

Question-based, exploratory classroom discussion, 
Pair and group work, 
Role-playing
Oral and written language exercises

Participation requirements

Formal: Attendance is mandatory (regular attendance in accordance with subsection 21(2) of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

Semester-long seminar paper (50%): Presentation, up to 15 min.
Exam (50%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11.1 Hauptbibliografie
  • Penformis, (2017), Affaires.com - Niveau avancé (B2-C1), 3. Auflage, CLE international
11.2 Nebenbibliografie
  • Baasner/Manac’h/ von Schumann : (2008): Points de vue – Sichtweisen. France -Allemagne, un regard comparé. Deutschland – Frankreich, ein vergleichender Blick. Frankfurt / Main, NDV Éditions Doumic.
  • Barmeyer/Schlierer/Seidel (2007): Wirtschaftsmodell Frankreich. Märkte, Unternehmen, Manager. Frankfurt/New York, Campus.
  • Große/Lüger, Heinz Helmut. (7 2008). Frankreich verstehen, Darmstadt, Wiss Buchgesellschaft
  • Lüsebrink (2 2003). Einführung in die Landeskunde Frankreichs, München, Metzler.
  • Wagner/Morgenroth (2002): Wirtschaftslexikon Frankreich. Definitionen - Übersetzungshilfen -Glossare, Ismaning, Hueber.

2. Semester of study

English Business Communication II
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920200

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Application & Careers

Knowledge and Understanding:

Upon completion of the course, students
  • will have a broad knowledge of career factors in the field of international business derived from sources in English;
  • will know key principles and techniques of career planning based on the study of sources in English;
  • have become familiar with career opportunities and requirements in the field of international business;
  • understand the importance of career planning, job applications, and job interviews;
  • understand how to combine facts and figures from different fields of knowledge in English.

Application and Generation of Knowledge:

Upon completion of the course, students should be able to

  • effectively handle key aspects of career planning;
  • understand and utilize key success factors in application processes;
  • produce effective CVs/resumes and cover letters;
  • apply techniques for effective performance in job interviews and
  • understand the available options and assess the implications of pursuing a graduate degree

Communication and Cooperation:

The students

  • lead and coordinate teams in a results-oriented manner;
  • present and defend team results in a complex and demanding environment; and
  • participate effectively in various types of classroom communication.

Scientific Self-Understanding / Professionalism:

Students are able to

  • apply their knowledge of career success factors and application techniques to develop their labor market profiles in a sustainable manner;
  • reflect on their strengths and weaknesses in terms of employability
  • develop personal career planning and job application strategies

b. Business Communication Simulation

Knowledge and Understanding:

Upon completion of the course, students

  • understand the importance of structure and design in presentations.
  • are familiar with strategies for engagement and autonomy and know how to apply them effectively.
  • recognize the role of visuals in enhancing presentations.
  • grasp the use and functions of meeting-specific and presentation-specific language.
  • comprehend the significance of agendas, minutes, and action plans.
  • are aware of the unique challenges encountered in international meetings.
  • understand the responsibilities of the chair and the minute taker in meetings.

Application and Generation of Knowledge:

Upon completing the course, students will be able to

  • anticipate and address the needs and expectations of their presentation audience
  • select, structure, and communicate essential information successfully
  • analyze and discuss complex problems systematically
  • use appropriate conversation strategies
  • chair and participate in effective international team meetings
  • write clear and well-structured meeting minutes and action plans

Communication and Cooperation:

Students can

  • cooperate constructively within a team
  • manage and share responsibility
  • deal with time constraints
  • give and receive constructive feedback and use it to their advantage
  • handle differences of opinion and conflict appropriately
  • negotiate creative solutions to complex problems

Scientific Self-Understanding / Professionalism:

The students can

  • make autonomous decisions regarding their company’s concept and its market position
  • make independent decisions during discussions of complex problems (meetings)
  • handle ambiguous situations with confidence
  • define their own objectives and present them convincingly (presentation)
  • research foreign markets effectively

Contents

a. Applications & Careers

The course provides students with a foundation for their career strategies by analyzing career planning techniques, labor market opportunities and requirements in international business, and techniques for effective applications.

Topics

  • Careers: Planning, priorities, and success factors
  • Internships: Opportunities and requirements
  • Distinguishing features in applications
  • Writing effective CVs/resumes and cover letters
  • Conducting job interviews both as an interviewer and an interviewee
  • Graduate degrees and international business schools

b. Business Communication Simulation

  • Applying appropriate communication and management skills in a business setting
  • Developing a business concept
  • Developing awareness of one’s role as a team member and as a company representative
  • Analyzing and defining one’s own and the audience’s objectives as the basis for effective business presentations
  • Designing and delivering effective business presentations based on the analysis
  • Analyzing complex problems as the basis for decision-making procedures in team meetings

Teaching methods

Teacher-student interaction, partner and group work, student presentations, writing assignments
Learning by doing; Working in teams, students develop a business concept that they present throughout the course. In the first phase, they design and deliver a presentation for a target audience they have defined themselves. In the second phase, they discuss a number of complex problems and make decisions during team meetings. Students give and receive feedback on their own and others’ performance under the instructor’s supervision.

Participation requirements

Formal: -
Knowledge and Competencies: at least level B2 on the European language scale

Forms of examination

Written assignments and oral exam (50%), Career planning portfolio: 10 pages, job interview practice: 30 minutes total
Team presentation and meeting (50%), presentation: 45 minutes total, meeting simulations: 45 minutes total

Requirements for the awarding of credit points

Passing the assessment: Business Communication & Project Process Management; final report; solid conclusion; final presentation; missing deadlines will result in a lower grade. All requirements are outlined in the Project Handbook.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Application & Careers

Editors of MacGraw-Hill. 2006. Resumes for Business Management Careers. London: MacGraw-Hill International

Leigh, J. 2004. CVs and Job Applications. Oxford: OUP

Managing Your Career 2007. Harvard Lessons Learned. Boston: HarvardBusinessSchool Press

McMunn, R. 2011. Application Forms: How to Complete Them for Success in Your Job Applications. The Testing Series. (no place): How2Become

Schürmann, K., Mullins, S. 2005. Die perfekte Bewerbungsmappe auf Englisch. Anschreiben, Le-benslauf und Bewerbungsformular. Länderspezifische Tipps. Frankfurt a.M.: Eichborn

b. Business Communication Simulation

Coursebook (can be downloaded)

De Jongste, H. (2023). Towards a survey of Difference in Preferred Meeting Styles across Cultures. In Business and Professional Communication Quarterly

Köhler, T., Gölz, M. (2015). Meetings across Cultures: Cultural Differences in Meeting Expectations and Processes. In J.A. Allen, N. Lehmann-Willenbrock, S.G. Rogelberg (eds.). The handbook of Meeting Science. New York: Cambridge University Press, pp. 119-150

Köhler, T., Tenzer, H., Cramton, C.D. (2023). Culture-driven scripts for Meetings: An integrative Theoretical Lens for Studying Workplace meetings. In Organizational Psychology Review 13 (4), pp. 400-428

Lehmann-Willenbrock, N., Allen, J.A.; Meinecke, A.L. (eds.) (2020). Managing Meetings in Organizations. Leeds: Emerald Publishin

Instrumente und Anwendungen in der Wirtschaftsinformatik
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920040

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Business Informatics

Upon successful completion of the course, students will have acquired the following competencies:

Knowledge and Understanding:

  • You will know what business informatics is and how it relates to selected other disciplines.
  • You will know what information systems are and how they can be used to solve business problems through various types of application software.
  • They understand the importance of the software development process and requirements analysis in modern companies.
  • They understand, from an application-oriented perspective, how value can be generated through the use of database systems, Web 2.0, data science, and process mining.

Application, Use, and Knowledge Creation:

  • You can assess and justify the importance of business informatics.
  • You can make well-informed decisions regarding the use of off-the-shelf software or the development of custom software.
  • You can contribute to various stages of the software development process and convey the importance of collaborative requirements gathering.
  • You can evaluate individual components of modern information systems with regard to their contribution to value creation.

Communication and Cooperation:

  • You can assess challenges associated with the use of modern information systems and contribute to discussions on developing solutions.
  • You can comprehensively describe requirements for modern information systems.
  • You can identify and respond to resistance from involved stakeholders.

Academic Self-Concept / Professionalism:

  • You can advocate for business informatics as the structural foundation of modern information systems and monitor its influence on current developments.

b. IT Tools for Quantitative Analysis

Knowledge and Understanding:

Upon successful completion of the module, students will have the knowledge to:

  • how Excel is structured and what functions it provides
  • how to design tables and create charts that can be used in presentations in a business context
  • how business management issues can be addressed quantitatively using software tools
  • how simple Python programs are structured and how they can be used for calculations and analyses

Application, Use, and Knowledge Generation:

Upon successful completion of the module, students will be able to:

  • formulate Excel formulas and use them to perform analyses on existing data
  • visualize data using graphs
  • evaluate structured data and perform quantitative analyses
  • create and apply simple scripts

Communication and Cooperation:

Upon successful completion of the module, students will be able to:

  • explain the procedures for using the tools and illustrate them with concrete examples
  • discuss various approaches to quantitative analysis and exchange ideas on possible procedures

Academic Self-Concept / Professionalism:

Upon successful completion of the module, students will be able to:

  • integrate into a professional environment where proficiency in using IT tools for quantitative analysis is a required basic skill
  • independently learn additional functions and methods for quantitative analysis using Excel or Python and expand their knowledge (Lifelong Learning)

Contents

a. Business Informatics

  • Onboarding
  • Starting Point for Business Informatics
  • Basic Concepts of Business Informatics
  • Introduction to Our Case Study
  • Hardware
  • Information Systems
  • Information Processing
  • Communication Networks/Internet/Cloud Systems
  • Software
  • Distinction Between System & Application Software
  • Off-the-Shelf vs. Custom Software
  • Types of Application Software
  • Software Development Process
  • Requirements Analysis
  • Database Systems
  • Electronic Business
  • Web 2.0
  • Data Protection
  • Data Science
  • Business Intelligence
  • Process Mining

b. IT Tools for Quantitative Analysis

In the wake of digitalization, quantitative tools are playing an increasingly important role in companies. Currently, the spreadsheet program Microsoft Excel remains the most widely used tool for quantitative analysis in applied business administration due to its numerous options for collecting, presenting, and evaluating tabular data. This course covers both basic and advanced Excel techniques in the context of selected quantitative methods in business administration. In addition, students will learn the fundamentals of creating simple Python scripts as an introduction to programming. The course covers:

  • Entering data, editing data, formatting table layouts, editing table structures
  • Developing simple Excel formulas, using cell references, managing worksheets
  • applying basic Excel techniques to examples of specific business management tasks, e.g., interest calculations, periodic
  • income statements, calculating key performance indicators, ABC analysis, break-even analysis
  • constructing nested formulas, monitoring formulas
  • creating Excel charts, using specialized charting techniques
  • applying advanced Excel techniques to specific business management scenarios
  • Creating simple Python scripts that teach the basic elements of programming. These include conditions, loops, data types such as lists and dictionaries, as well as basic concepts of object-oriented programming with classes and methods.

Teaching methods

a. Business Informatics
Seminar-style lecture with exercises, applications, and case studies

b. IT Tools for Quantitative Analysis
The course is offered in a seminar format, consisting of demonstration examples by lecturers, individual presentations of exercise solutions, mini management cases presented by students, and computer-based exercises.

Participation requirements

Formatting: none
Content: none

Forms of examination

a. Business Informatics
Written exam (50%), 60 min.

b. IT Tools for Quantitative Analysis
Presentation: Creation of a 5–7-minute training video as an individual assignment, in which students demonstrate their proficiency in using the tools they have learned on an individual, specified example. (Weighting: 15%)
Tests: Two computer-based tests, each lasting approximately 25 minutes, designed to assess the extent to which students can solve basic problems in an application-oriented context under time pressure using the methods taught. (Weighting: 10% each)
Group case study project: Active participation in and completion of a specified case study project as a group. The group project consists of approximately 25 short, detailed tasks to be solved using the tools and methods presented. (Weighting: 15%)

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Wirtschaftsinformatik
Abts, D./Mülder, W. (2019): Grundkurs Wirtschaftsinformatik.

Alpar et al. (2019) Anwendungsorientierte Wirtschaftsinformatik.

Baars, H./Kemper, H.G. (2021) Business Intelligence & Analytics.

Bormann/Lindenbeck/Olbrich (2016): Misbelief about Synergies.

Institute of Electric and Electronic Engineers (1990): IEEE Standard Glossary of Software Engineering Terminology (IEEE Std 610.12-1990).

Leimeister, J.M. (2015): Einführung in die Wirtschaftsinformatik.

Lindenbeck/Hundt (2017): Is Online Always Better?

Mertens et al. (2017) Grundzüge der Wirtschaftsinformatik.

Olbrich/Schultz/Holsing (2019): Electronic Commerce und Online-Marketing.

Peters, R./Nauroth, M. (2019) Process-Mining.

Schmitz (2021): Grundkurs Electronic Business.

b. IT-Werkzeuge der quantitativen Analyse
Baumeister, I. (2022): Excel 2021 - Stufe 2: Aufbauwissen. Bildner Verlag, Passau

Böhm, F. (2023): Excel Hacks : Formeln und Funktionen effektiv einsetzen - 250 praktische Lösungen für konkrete Aufgabenstellungen. mitp, Köln.

Harvey, G. (2022): Excel 2021 Für Dummies. Wiley-VCH, Weinheim

HERDT-Autorenteam (2019): Excel 2019 Controlling. 2. Auflage, Herdt-Verlag, Bodenheim.

Hernandes Garcia R., Wies P.: Excel 2019 Grundlagen, aktuelle Auflage, Herdt-Verlag, Bodenheim.

Hsu, J., Bronson, G. (2021): Excel Basics – Foundations, Formulas, Graphs. De Gruyter, Berlin

Klein, B. (2021): Einführung in Python 3: Für Ein- und Umsteiger. Hanser-Verlag, München

Leitert, P. (2014): Kaufmännisches Rechnen für Dummies, Wiley-VCH, Weinheim

Matthes E. (2023): Python Crashkurs - Eine praktische, projektbasierte Programmier¬einführung. dpunkt.verlag, Heidelberg

Nahrstedt, H. (2023): Excel + VBA für Controller : Mit eigenen Prozeduren und Funktionen optimieren, 2. Auflage, Springer Vieweg, Wiesbaden.

Oehler, K. (2020): Excel Im Controlling Für Dummies, Wiley-VCH, Weinheim

Powell, G. (2023): Business Financial Planning with Microsoft Excel. CRC Press, New York

Schwabisch, J. (2023): Data Visualization in Excel - A Guide for Beginners, Intermediates, and Wonks. CRC Press, New York

Vonhoegen, H (2022): Excel – Formeln und Funktionen, Rheinwerk Verlag, Bonn

Zumstein, F. (2022): Python für Excel : Eine moderne Umgebung für Automatisierung und Datenanalyse, o'Reilly-Verlag

Darüber hinaus steht in der Bibliothek umfangreiches Video-Material zu Excel und Python zur Verfügung

Marketing
  • PF
  • 3 SWS
  • 5 ECTS

  • Number

    920090

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

After successfully completing the module, students will be able to:

Knowledge and Understanding:

  • Define key concepts of marketing.
  • Understand the theoretical foundations of marketing and apply them to explain the behavior of consumers, businesses, and competitors.
  • Explain the fundamentals of market research processes and their importance for effective marketing decisions.
  • Describe conceptual approaches, models, and tools of strategic and operational marketing.

Application and Generation of Knowledge:

  • Evaluate and compare the advantages and disadvantages of various marketing methods, models, and tools.
  • Apply the elements of the marketing mix to a real or fictional business scenario.
  • Apply analytical marketing methods in real or simulated case studies.
  • Analyze, interpret, and derive target group-specific insights from marketing-related data.

Communication and Cooperation:

  • Communicate their questions, approaches, and results in the form of presentations to both experts and non-experts.
  • Discuss their approaches and proposed solutions with experts.

Scientific Self-Understanding / Professionalism:

  • Critically reflect on the accuracy of professional and practical marketing statements.
  • Independently work on scientific and practice-oriented tasks in the field of marketing.
  • Recognize their own professional limitations and consult appropriate sources or experts.

Contents

The course provides a comprehensive and application-oriented overview of the tools, methods, and concepts of marketing. Specifically, the following key topics are covered:

  • Fundamentals of Marketing: Terminology, significance, and trends
  • Theoretical Perspective: Understanding key constructs of consumer behavior, including information perception, processing, and storage
  • Information-Based Perspective: Overview of the relevance of market research, knowledge of its functions and key concepts, and detailed insight into the steps of the market research process
  • Strategic Perspective: Understanding the importance of strategic knowledge, an overview of the concept and characteristics of marketing strategies, and knowledge of the strategy development process in marketing, with a focus on analyzing the strategic starting position
  • Instrumental Perspective: Overview of the fundamentals and key decision areas within the marketing mix:
  • Product Policy: Product typologies, the innovation process, product design, and brand management
  • Pricing Policy: The importance of pricing policy and pricing methods
  • Distribution/Sales Policy: Vertical sales decisions and design options for horizontal distribution channel structures
  • Communication Policy: Key communication objectives, planning, implementation, and control of communication measures, and selection of digital communication tools

Teaching methods

Seminar-style lecture featuring lecture slides, exercises (comprehension-oriented review, in-depth exploration, and interdisciplinary integration of course content), mini case studies (application-oriented analysis of current marketing concepts through multimedia research conducted by students), and presentation and discussion of exercises and case studies.

Participation requirements

Formal: none
Knowledge and Competencies: none

Forms of examination

Exam (100%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total possible points from all assessments.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Ariely, D. (2008). Predictably irrational: The hidden forces that shape our decisions. HarperCollins.

Kotler, P., & Armstrong, G. (2017). Principles of Marketing (17th ed.). Pearson.

Chaffey, D., & Ellis-Chadwick, F. (2022). Digital Marketing: Strategy, Implementation, and Practice (8th ed.). Pearson.

Homburg, C., Kuester, S., & Krohmer, H. (2012). Marketing management: A contemporary perspective (2nd ed.). McGraw-Hill Europe.

Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson.

Kumar, V., & Reinartz, W. (2018). Customer Relationship Management: Concept, Strategy, and Tools (3rd ed.). Springer.

Rechnungswesen
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920080

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Annual Financial Statements

Knowledge and Understanding:

Upon successful completion of the course, students will know the standards on which the annual financial statements of a legally independent company in Germany are based. Students are familiar with the objectives of annual financial statements under commercial law and their connection to the tax balance sheet. Students understand the relationship between the objectives of annual financial statements under commercial law and the principles of proper accounting. Students are familiar with the key regulations governing the recognition and measurement of assets and liabilities, as well as the structure of the balance sheet and income statement of a corporation. Students are aware of the importance of the annual financial statements and the management report for a company’s communication with its stakeholders.

Application, Use, and Generation of Knowledge:

Upon successful completion of the course, students will be able to apply the legal requirements for annual financial statements to practical examples and business transactions, analyze annual financial statements, and draw conclusions about a company’s financial position from them.

Communication and Cooperation:

Upon successful completion of the course, students will be able to use technical terminology to communicate, discuss, and resolve issues related to annual financial statements in collaboration with other students.

Academic Self-Concept / Professionalism:

Upon successful completion of the course, students will be able to develop solutions to more advanced questions regarding annual financial statements with the help of academic sources, particularly commentaries.

b. Cost, Revenue, and Income Statement

Upon successful completion of the course, students will be able to …

Knowledge and Understanding:

  • Explain the effects of value flows and business transactions within a company on costs, revenues, and corporate performance.
  • explain key concepts, methods, and procedures in cost accounting.
  • explain the suitability of selected cost accounting methods and procedures for specific problems.

Application and Generation of Knowledge:

  • Apply cost accounting methods and procedures to cost accounting problems and tasks and analyze the results.
  • Independently review lecture material using the recommended reading list.
  • Independently research, select, and apply solutions for unfamiliar business transactions.

Communication and Cooperation:

  • Use technical terms correctly.
  • Explain technical terms simply and clearly to people without specialized knowledge.
  • Work together in groups to tackle and solve tasks in a structured manner.

Academic Self-Awareness / Professionalism:

  • Recognize how accounting information supports decision-making and how this relates to the scope for discretion and flexibility in internal accounting.
  • Realistically assess one’s own professional competencies and reflect on when professional support is necessary.

Contents

a. Financial Statements

  • Definition and Components of Financial Statements
  • Legal Basis
  • General Provisions
  • Fundamentals of Balance Sheet Presentation
  • Fundamentals of Valuation
  • Fundamentals of the Income Statement

b. Cost, Revenue, and Income Statement

  • Introduction to Cost Accounting
  • Cost-Element Accounting
  • Cost-Center Accounting (esp. Internal Activity Allocation)
  • Cost Estimation (Unit-of-Cost Accounting)
  • Operating Income Statement (Time-Based Cost Accounting)
  • Cost Accounting Systems (Sales-Based Costing and Full-Costing)
  • Full-Cost Accounting and Partial-Cost Accounting
  • Break-Even Analysis
  • Contribution Margin Analysis

Teaching methods

Seminar-style lecture with exercises and application and case studies

Participation requirements

Formal: none
Content: Fundamentals of Accounting

Forms of examination

The module exam consists of a written exam designed to assess the learning outcomes listed above. Duration: 90 minutes (100%)

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Jahresabschluss
Breidenbach, K.; Währisch, M.: Buchhaltung und Jahresabschluss kompakt, 5. Aufl., München 2021.

Coenenberg, A. G.; Haller, A.; Schultze, W.: Jahresabschluss und Jahresabschlussanalyse, 27. Aufl., Stuttgart 2024.

Coenenberg, A. G.; Haller, A.; Schultze, W.: Jahresabschluss und Jahresabschlussanalyse, Aufgaben und Lösungen, 19. Aufl., Stuttgart 2024.

b. Kosten-, Erlös-u. Ergebnisrechnung
Barth, T; Ernst, D.: Kosten- und Erlösrechnung. Schritt für Schritt. Arbeitsbuch, Konstanz, München 2018.

Friedl, G.; Hofmann, C.; Pedell, B.: Kostenrechnung. Eine entscheidungsorientierte Einführung, 4. Auflage, München 2022.

Haberstock, L.: Kostenrechnung I. Einführung, 15. Auflage, Berlin 2022.

Jandt, J.; Kißler, M.; Diederichs, M.: Trainingsfälle Kostenrechnung, 3. Aufl., Herne, Berlin 2021.
Jórasz, W.: Kosten- und Leistungsrechnung. Lehrbuch mit Aufgaben und Lösungen, 7. Aufl., Stuttgart 2022, Verlag Schäffer-Poeschel.

Wirtschaftsrecht
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920050

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Contract Law in Business
Knowledge and Understanding:
Students are able to explain the basic principles of civil law and identify specific types of contracts based on their content. They can also explain the legal rules of contract law using the example of sales law in a business context. Furthermore, they are able to explain the risk of advance performance and outline the tools that can be used to reduce this risk.

Application, Use, and Generation of Knowledge:
Students are able to identify risks under contract law and mitigate them during contract negotiations. They can use the instruments of agency and delegation to conclude or draft contracts. They are able to assert their rights in the event of a breach of contract.

Communication and Cooperation:
Students are able to discuss issues related to contract law and to articulate key elements of their position in contract negotiations with their negotiating partners, taking into account the existing legal situation. They are also able, in cases of simple breaches of contract, to communicate their contractual rights to the other party and, if necessary, to assert them through reasoned argument.

Academic Self-Conception / Professionalism:
Students are able to recognize their own professional limitations, seek qualified legal advice, and assess its plausibility.

b. Private Commercial Law
Knowledge and Understanding:
Students learn the fundamentals of private commercial law.

Application, Use, and Generation of Knowledge:
With a focus on business practice, students are equipped to resolve simple legal issues in a goal-oriented manner.

Communication and Cooperation:
Students can discuss legal issues and exchange different perspectives and arguments.

Academic Identity / Professionalism:
Students learn to apply the law effectively using legal methods.

Contents

a. Contract Law in Business

  • Overview of the fundamentals of law, the structure of legal norms, and their interpretation
  • Fundamental principles of civil law, such as private autonomy, the separation principle, and the abstraction principle, and their application in contract drafting
  • Classification of different types of contracts and determination of the applicable legal provisions
  • Fundamentals of credit security law, particularly with regard to advance performance in a contractual relationship
  • Concluding contracts in both analog and digital form in compliance with the legally prescribed form
  • Use of agents and messengers for the conclusion and drafting of contracts
  • Breach of contract, termination of contracts, and consumer protection using the examples of sales contracts and contracts for work and services

b. Private Commercial Law

  • Basic Structures of Private Commercial Law
  • Fundamental Principles of Commercial Law, with Special Emphasis on International Commercial Relations
  • Overview of the most commonly used corporate forms in practice, with particular attention to cross-border business and incorporation processes.
  • Legal structuring using instruments from corporate and labor law.

Teaching methods

Seminar-style session, case study

Participation requirements

Formal: none
Content: none

Forms of examination

Exam (100%), 120 minutes

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Vertragsrecht im Unternehmen
Gesmann-Nuissl; Kompendium Wirtschaftsprivatrecht in der aktuellen Auflage.

Meyer; Wirtschaftsprivatrecht in der aktuellen Auflage.

Greiner; Schuldrecht Besonderer Teil in der aktuellen Auflage.

Brönneke et al.; Wirtschaftsprivatrecht in der aktuellen Auflage.

Aderhold/Koch/Lenkaitis; Vertragsgestaltung in der aktuellen Auflage.

b. Wirtschaftsprivatrecht
Gesmann-Nuissl; Kompendium Wirtschaftsprivatrecht in der aktuellen Auflage

Aktuelle Gesetzessammlung zum Arbeitsrecht (Arbeitsgesetze; Beck-Texte im dtv).

Wolmerath; Arbeitsrecht in der aktuellen Auflage.

Däubler/Hjort/Schubert/Wolmerath (Hrsg.); Arbeitsrecht. Individualarbeitsrecht mit kollektivrechtlichen Bezügen in der aktuellen Auflage.

Español Comercial II (B2)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920221

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
  • Students deepen their subject-specific expertise to better understand France as a trading partner.
  • They gain an understanding of the internal processes within a French company.
  • They acquire knowledge of the various phases, from company formation to customer acquisition and sales.
  • They develop an awareness of cultural differences in the professional environment.
  • They are able to integrate knowledge from various disciplines.
  • They learn to understand, analyze, and summarize texts written in business terminology.
2.2 Application, Use, and Generation of Knowledge:
  • In a simulated environment, students establish global companies and engage in dialogue with one another.
  • Conducting role-plays in French and simulating authentic business situations such as phone calls, meetings, and email correspondence.
  • Strengthening methodological competence through the use of analytical methods.
  • Analyzing texts and communicating both orally and in writing in professional contexts.
  • Possesses a fairly broad range of language to describe unpredictable situations, explain the main point of a problem or idea with sufficient precision, and express thoughts on abstract topics.
  • Can adapt their style of expression to handle less familiar or even difficult situations.
  • Can explain the main points of an idea or problem with sufficient accuracy.
2.3 Communication and Cooperation
  • Students acquire the social and communication skills necessary to develop key competencies.
  • Students develop teamwork skills, supported by planning exercises, role-playing, and other activities.
2.4 Academic Self-Concept / Professionalism
  • Students can independently navigate complex work or academic contexts and shape them in a sustainable manner.
  • They can work on independent projects.
  • They have the ability to independently manage and further develop their own learning process.

Contents


Teaching methods

Partner and group work, inquiry-based teaching discussions, simulation

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination


Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11. Hauptbibliografie
  • Mitchell, M./Fleuranceau, A. (2011), Pour parler affaires A2/B1, Klett : Stuttgart
  • Dubois, AL, / Tauzin, B., (2016), Objectif Express 2 – Nouvelle édition, Hueber
  • Spérandio / Opatski / Petitmengin / Pons / Djimli / Vedel, (2022), Edito A1 (2022) focus pro Unité 10, Didier FLE
  • Spérandio / Dodin / Fafa / Gajdosova / Horquin / Pasquet / Perrard / Petitmengin, (2024), Edito A2 (2022) focus pro Unité 11, Didier FLE
  • Heu / Gatin / Perrard / Petitmengin / Spérandio / Nicolas, (2023), Edito B1 (2023) focus pro Unité 9, avec renfort d’Edito Pro (2020) pour la préparation du DFP, Didier FLE
  • Abou-Samra / Heu / Perrard / Caraco, (2022), Edito B2 (2023) focus pro Unité 3, Didier FLE
  • Holle / Diogo / Maussire / Grimaud / Lauret, (2020), Édito Pro B1 – Livre + DVD-rom + didierfle.app, Didier FLE
  • Penformis, (2018), Français.com B1 intermédiaire, 3e édition, Klett Sprachen
  • Jegou / Paz Rosillo, (2016), Quartier d'affaires, CLE international
11.2 Nebenbibliografie
  • Delouze-Krüger, M./Carau, G./Kern, R./Germann, H. (2002), Découverte de la France économique, Stuttgart: Klett
  • Breuer, J.P./de Bartha, P.: Deutsch-Französische Geschäftsbeziehungen erfolgreich managen, (2012), Springer Gabler, Wiesbaden
  • Davoine, J.-P./Davoine, E. (2002), Einführung in die französische Wirtschaftssprache, München:Franz Vahlen
  • Lavric, E./Pichler, H. (2003), Wirtschaftsfranzösisch fehlerfrei - Le français économique sans fautes, München.
  • Lüsebrink, H.-J. (2011), Einführung in die Landeskunde Frankreichs, 3. Auflage, Stuttgart: Metzler
  • Perez, D.: CV, lettre de motivation, entretien d’embauche, (2014), L‘étudiant, Paris
  • Pruvot-Büttner, C. (2010), Pons Bürokommunikation Französisch, Stuttgart: Klett

Español de los Negocios II (C1)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920223

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Professional Competence
2.1.1 Knowledge
Students 
  • understand and identify the basic grammatical structures of the indicative and imperative moods 
  • acquire specialized knowledge related to the semester’s topics and broaden their subject-specific expertise regarding Spain and Latin America as components of the global economic markets
  • internalize the concept of branding (brand and marketing) 
  • analyze various types of brands using representative, internationally active Spanish and Latin American companies as examples
  • critically examine the main characteristics of branding (advantages and disadvantages) and the criticism of emotional branding
  • critically examine the phenomenon of new nationalism in Spain and the dangers it poses to the EU and international markets
  • learn about new manifestations of new nationalism, xenophobia, aggression, populism, and advertising
2.1.2 Skills
Students 
  • practice oral and written expression in a foreign language in authentic business situations,
  • practice reading and listening comprehension in a foreign language using various media,
  • develop their analytical skills in working with texts and other media (summarizing key points, commenting, discussing),
  • explore the benefits and limitations of comparative methods with regard to the current economic situation in Spain 
2.2 Personal Competence
2.2.1 Social Competence
Students
  • practice completing tasks in the foreign language through partner and group work
  • practice presenting their work results to an audience in the foreign language
2.2.2 Independence
Students 
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose their own solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations, both their own and those of their fellow students 

Contents

  • Globalization: Concept, Definition, Historical Development
  • Advantages and Disadvantages of Globalization for Various Economic Sectors
  • Traditional Marketing: Basic Concepts, 4Ps, Marketing Strategies
  • Digital Marketing: Online Advertising, Social Media Marketing, Content Marketing
  • Branding
  • Case studies on Spanish and Latin American companies
  • Concept: Supranationalism/Regionalism
  • Different forms of regionalism in Spain

Teaching methods

  • Seminar-style instruction with interactive elements
  • Partner and group work
  • Language exercises (written and oral)
  • Use of audiovisual media
  • Self-paced online course

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

  • Written exam (40%): 60 min.
  • Oral exam (30%) (15–20 min.)
  • Semester-long seminar project (30%): Video or presentation, up to 30 min., or workshops up to 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Gimber/Rodríguez Martín/ Schütz/Walter (2012): Spanien verstehen, Darmstadt, Wiss. Buchgemeinschaft

Nohlen/Hildenbrand (2005): Spanien. Wirtschaft – Gesellschaft – Politik. Ein Studienbuch, Wiesbaden, 2. Aufl., VS

Bernecker (2008)(Hrsg.): Spanien heute, Berlin, 2. Aufl., Vervuert

Zabaleta, Xabier „Una historia de las lenguas y los nacionalismos” (2010), Barcelona editorial Gedisa

De la Dehesa, Guillermo “Quo vadis Europa” (2014) Madrid, 1.Aufl. 2014 Editorial Alianza

Sangri, coral, Alberto “Introducción a la mercadotecnia” (2014) México, Editorial Patria

Tracy, Brian „Mercadotecnia“ (2016) Editorial La biblioteca del éxito

Flash ensayo (HRSG)  “Las claves de la crisis catalana en 21 artículos” (2018) Editorial Flash

Ignatieff, Michael „Sangre y pertenencia, viajes al nuevo nacionalismo“ (2016) Madrid, Editorial mal paso

Cáceres Lorenzo, Tersa; Marina Díaz Peralta “Ortografía” (2013) Madrid Editorial Anaya

Carrasquedo, Olga „Basiswortschatz Business Spanisch, Die 2000 wichtigsten Wörter“ (2017) Verlag compact

Français Commercial II (B2)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920222

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
  • Students deepen their subject-specific expertise to better understand France as a trading partner.
  • They gain an understanding of the internal processes within a French company.
  • They acquire knowledge of the various phases, from company formation to customer acquisition and sales.
  • They develop an awareness of cultural differences in the professional environment.
  • They are able to integrate knowledge from various disciplines.
  • They learn to understand, analyze, and summarize texts written in business terminology.
2.2 Application, Use, and Generation of Knowledge:
  • In a simulated environment, students establish global companies and engage in dialogue with one another.
  • Conducting role-plays in French and simulating authentic business situations such as phone calls, meetings, and email correspondence.
  • Strengthening methodological competence through the use of analytical methods.
  • Analyzing texts and communicating both orally and in writing in professional contexts.
  • Possesses a fairly broad range of language to describe unpredictable situations, explain the main point of a problem or idea with sufficient precision, and express thoughts on abstract topics.
  • Can adapt their style of expression to handle less familiar or even difficult situations.
  • Can explain the main points of an idea or problem with sufficient accuracy.
2.3 Communication and Cooperation
  • Students acquire the social and communication skills necessary to develop key competencies.
  • Students develop teamwork skills, supported by planning exercises, role-playing, and other activities.
2.4 Academic Self-Concept / Professionalism
  • Students can independently navigate complex work or academic contexts and shape them in a sustainable manner.
  • They can work on independent projects.
  • They have the ability to independently manage and further develop their own learning process.

Contents

Professional Communication
  • Writing Professional Emails (Introduction to polite expressions and formal communication.)
  • Meetings and Presentations
  • Negotiations and Business Arguments
Subject-Specific Vocabulary
  • Business and Trade Terms
  • Job- and industry-specific vocabulary.
  • Idiomatic expressions and job-related phraseology.
Listening Comprehension and Expression
  • Written and oral comprehension of work-related documents
  • Written and oral expression in a professional context
  • Note-taking and summarizing techniques

Teaching methods

Partner and group work, inquiry-based teaching discussions, simulation

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

Exam (100%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11. Hauptbibliografie
  • Mitchell, M./Fleuranceau, A. (2011), Pour parler affaires A2/B1, Klett : Stuttgart
  • Dubois, AL, / Tauzin, B., (2016), Objectif Express 2 – Nouvelle édition, Hueber
  • Spérandio / Opatski / Petitmengin / Pons / Djimli / Vedel, (2022), Edito A1 (2022) focus pro Unité 10, Didier FLE
  • Spérandio / Dodin / Fafa / Gajdosova / Horquin / Pasquet / Perrard / Petitmengin, (2024), Edito A2 (2022) focus pro Unité 11, Didier FLE
  • Heu / Gatin / Perrard / Petitmengin / Spérandio / Nicolas, (2023), Edito B1 (2023) focus pro Unité 9, avec renfort d’Edito Pro (2020) pour la préparation du DFP, Didier FLE
  • Abou-Samra / Heu / Perrard / Caraco, (2022), Edito B2 (2023) focus pro Unité 3, Didier FLE
  • Holle / Diogo / Maussire / Grimaud / Lauret, (2020), Édito Pro B1 – Livre + DVD-rom + didierfle.app, Didier FLE
  • Penformis, (2018), Français.com B1 intermédiaire, 3e édition, Klett Sprachen
  • Jegou / Paz Rosillo, (2016), Quartier d'affaires, CLE international
11.2 Nebenbibliografie
  • Delouze-Krüger, M./Carau, G./Kern, R./Germann, H. (2002), Découverte de la France économique, Stuttgart: Klett
  • Breuer, J.P./de Bartha, P.: Deutsch-Französische Geschäftsbeziehungen erfolgreich managen, (2012), Springer Gabler, Wiesbaden
  • Davoine, J.-P./Davoine, E. (2002), Einführung in die französische Wirtschaftssprache, München:Franz Vahlen
  • Lavric, E./Pichler, H. (2003), Wirtschaftsfranzösisch fehlerfrei - Le français économique sans fautes, München.
  • Lüsebrink, H.-J. (2011), Einführung in die Landeskunde Frankreichs, 3. Auflage, Stuttgart: Metzler
  • Perez, D.: CV, lettre de motivation, entretien d’embauche, (2014), L‘étudiant, Paris
  • Pruvot-Büttner, C. (2010), Pons Bürokommunikation Französisch, Stuttgart: Klett

Français des Affaires II (C1)
  • WP
  • 3 SWS
  • 5 ECTS

  • Number

    920224

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
Students
  • expand their general language skills (vocabulary, grammar, stylistics),
  • acquire specialized language skills related to the semester’s topics,
  • expand their expertise regarding France as an economic region,
  • learn about various French companies operating internationally,
  • recognize the characteristics of franchising and its significance for economic life.
2.2 Application, Use, and Generation of Knowledge:
Students
  • deepen their analytical skills by analyzing and summarizing key messages in foreign-language business situations,
  • enhance their understanding of various media content through exercises in foreign-language reading and listening comprehension,
  • improve their understanding of authentic business situations by discussing and explaining business concepts and strategies through oral and written expression,
  • express themselves clearly and concisely, without restrictions on how they formulate what they want to say,
  • reliably convey detailed information.
2.3 Communication and Cooperation
Students
  • practice completing tasks in the foreign language through partner and group work,
  • practice presenting their work results to an audience in the foreign language.
2.4 Academic Self-Concept / Professionalism
Students
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose independent solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations in their own work and that of their peers,
  • have the ability to independently manage and further develop their own learning process,
  • are willing to engage in continuous professional development and to incorporate new developments in language instruction.

Contents

  • Economic Actors : Identify and describe different types of workers, classify businesses, and explore the role of the government in the economy.
  • Business Correspondence : Distinguish between the stages of the sales process, compare methods of placing orders, and file complaints via email or phone.
  • Practical Skills: Develop skills in professional communication, project management, and research applied to the business world.
  • Entrepreneurs: Analyze the profile of an entrepreneur, financing options, and the formalities involved in starting a business.
  • Marketing : Conduct market research, segment and position products, and draft advertising messages.
  • Contemporary Issues : Understand the principles of financial management, intercultural management, and the challenges of sustainable development.

Teaching methods

Question-based, exploratory classroom discussion, 
Pair and group work, 
Role-playing
Oral and written language exercises

Participation requirements

Formal: Attendance is mandatory (regular attendance in accordance with subsection 21(2) of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

Semester-long seminar paper (50%): Presentation, up to 15 min.
Exam (50%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11.1 Hauptbibliografie
  • Penformis, (2017), Affaires.com - Niveau avancé (B2-C1), 3. Auflage, CLE international
11.2 Nebenbibliografie
  • Baasner/Manac’h/ von Schumann : (2008): Points de vue – Sichtweisen. France -Allemagne, un regard comparé. Deutschland – Frankreich, ein vergleichender Blick. Frankfurt / Main, NDV Éditions Doumic.
  • Barmeyer/Schlierer/Seidel (2007): Wirtschaftsmodell Frankreich. Märkte, Unternehmen, Manager. Frankfurt/New York, Campus.
  • Große/Lüger, Heinz Helmut. (7 2008). Frankreich verstehen, Darmstadt, Wiss Buchgesellschaft
  • Lüsebrink (2 2003). Einführung in die Landeskunde Frankreichs, München, Metzler.
  • Wagner/Morgenroth (2002): Wirtschaftslexikon Frankreich. Definitionen - Übersetzungshilfen -Glossare, Ismaning, Hueber.

3. Semester of study

Investition und Finanzierung & Steuern
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920120

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60h

  • Self-study

    90 h


Learning outcomes/competences

a. Investment and Financing

Knowledge and Understanding:

  • Upon successful completion of the module, students will have a fundamental conceptual understanding of corporate finance and will be familiar with its key issues.
  • In addition, students will gain an overview of the tasks involved in financial management and will be able to explain and contextualize the core concepts of financial management.
  • Students will be able to understand the most important instruments of internal and external financing and evaluate them on a case-by-case basis.
  • Students will master methods of investment analysis under both certain and uncertain conditions.

Application and Generation of Knowledge:

  • Furthermore, students can assess a company’s financial situation using financial ratios.
  • Students are also equipped to prepare liquidity and financial plans.
  • Likewise, students can apply investment appraisal methods to practical decision-making problems, taking financing requirements into account.
  • Students can analyze and decide which financing instruments should be used to meet capital needs.

Communication and Cooperation:

  • Students are able to explain the results of exercises and case studies and to evaluate the selection of alternative courses of action using reasoned arguments.
  • In addition, they can critically examine the appropriateness of applying various investment methods and financing instruments.

Academic Self-Concept / Professionalism:

  • Finally, students acquire the knowledge and techniques needed to solve financing and investment problems independently and appropriately, and they understand the limitations of theory when applied to practical problems.

b. Taxes
Knowledge and Understanding:

Upon successful completion of this module, students will be fundamentally able to …

  • explain the basic concepts of national tax law
  • understand legal texts
  • to understand the fundamentals of income tax law (income tax, corporate income tax, and trade tax) as well as the fundamentals of other types of taxes (value-added tax, inheritance and gift tax, and surtaxes)
  • identify the personal and factual tax liability of a natural or legal person
  • determine the applicable taxes for different legal forms
  • understand the formulas for calculating tax liability

Application, use, and generation of knowledge:

Upon successful completion of this module, students will be fundamentally able to …

  • Examine issues in national tax law
  • Analyze the tax implications of each type of tax
  • Perform tax calculations
  • Compare and evaluate the basic features of the tax burden for different legal forms

Communication and cooperation:

Upon successful completion of this module, students will be able to …

  • Present the legal elements and legal consequences at an appropriate level of abstraction
  • To describe the tax implications of different types of taxes using technical terminology and statutory provisions, and to discuss them with others

Academic Self-Conception / Professionalism:

Upon successful completion of this module, students will be able to …

  • shift their perspective on the subject matter depending on the taxpayer

Contents

a. Investment and Financing

  • Introduction to Issues in Corporate Finance
  • Financial Analysis and Financial Planning
  • Internal Financing
  • Investment Analysis Under Certainty
  • Investment Analysis Methods Under Uncertainty and Risk
  • External Financing Options for Publicly Traded and Non-Publicly Traded Companies
  • Aspects of Corporate Capital Structure Design

b. Taxes

  • Basic Concepts of Taxation
  • National Basic Rules Governing the Tax Liability of Individuals and Legal Entities
  • Income Taxes, Property Taxes, Excise Taxes, and Consumption Taxes
  • Taxation of Sole Proprietorships, partnerships, and corporations

Teaching methods

Seminar-style session featuring exercises, practical applications, and case studies

Participation requirements

Formatting: none
Content: none

Forms of examination

Exam (90 minutes) (100%)

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Literatur jeweils in aktueller Auflage:

a. Investition und Finanzierung

Pape, U.: Grundlagen der Finanzierung und Investition, Berlin (De Gruyter Oldenbourg).

Levin, F.: Investition und Finanzierung in: B. Camphausen (Hrsg): Grundlagen der Betriebswirtschaftslehre, München (De Gruyter Oldenburg).

Bösch, Martin: Finanzwirtschaft, München (Vahlen).

Hillier, D.; Ross, S. A.; Westerfield, R. W.; Jaffe, J.; Jordan, B.: Corporate Finance, New York (McGraw-Hill).

Perridon, L.; Steiner, M.; Rathgeber, A.: Finanzwirtschaft der Unternehmung, München (Vahlen).

b. Steuern

Hubert, Tina: Unternehmenssteuern, Herne (Kiehl)

Stobbe, Thomas: Steuern kompakt, Berlin (Wissenschaft und Praxis)

Steuergesetze nach neuestem Rechtsstand

Organisation und Personal
  • PF
  • 3 SWS
  • 5 ECTS

  • Number

    920100

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

a. Organization

Upon successful completion of the “Organization” course, students will be able to …

Knowledge and Understanding:

  • describe the various levels of organizational design along with their key decisions and understand how they relate to one another
  • derive statements about consistent combinations of decision options or alternative characteristics
  • against the backdrop of defined corporate goals, to systematize criteria for evaluating organizational design actions and to assess these in terms of their interactions

Application, Use, and Generation of Knowledge:

  • analyze organizational problems while taking into account a company’s key objectives and strategies, and—using the relevant knowledge base in organizational theory—design a solution appropriate to the situation and justify it using established evaluation criteria
  • Describe the key tasks involved in implementing an organizational solution (development of an original organizational concept, carrying out a reorganization) in a problem-oriented manner and, in this context, create the necessary implementation materials (organization chart, process diagram, etc.)

Communication and Cooperation:

  • communicate organizational action requirements within affected work teams and/or in the broader corporate context
  • collaboratively evaluate organizational options for action and justify the solutions found

Academic Self-Conception / Professionalism:

  • To assess the significance of organizational theories, methods, and concepts for solving practically relevant problems in division-of-labor systems with both nonprofit and for-profit orientations.

b. Human Resources

Knowledge and Understanding:

  • Students understand fundamental concepts, theories, and models of human resources management.
  • They can explain different approaches to recruitment, development, leadership, compensation, and termination.
  • Students are familiar with the legal framework of labor law relevant to human resources management.
  • They understand the importance of a diverse and inclusive work environment and are familiar with methods to promote it.

Application, Use, and Generation of Knowledge:

  • Students are able to apply their knowledge of human resource management tools to real-world cases and use them to solve these cases.
  • They can develop human resources management strategies that contribute to achieving organizational goals.
  • They can link existing knowledge with the results of their own research to solve new problems as well.

Communication and Cooperation:

  • Students develop teamwork skills by coordinating and leading teams in a results-oriented manner. They can discuss appropriate solutions with fellow students as well as subject matter experts and present their arguments persuasively.
  • Students know how to identify conflicts in the workplace and develop strategies to resolve them.

Academic Self-Conception / Professionalism:

  • Students can critically reflect on academic findings and apply them in the practice of human resources management.
  • Students are able to learn independently and continuously further their education in their field.
  • They can apply research methods in the field of human resource management to investigate issues and develop solutions.

Contents

a. Organization

Students learn the fundamentals of organizational design in companies. Specifically, the course covers:

  • Organizational design as a management task
  • Organizational concepts and perspectives
  • An overview of organizational decision-making areas and their interrelationships
  • Organizational goals and evaluation criteria
  • Selected approaches in organizational theory (in particular: situational approach, consistency approach)
  • Organization and the behavior of groups and individuals
  • Structural organizational decisions (at the corporate, divisional, and functional levels)
  • Workflow and process organization

b. Human Resources

Teaching the fundamentals of human resource management and its role within the context of business management functions against the backdrop of current challenges:

  • Introduction to HRM
  • Fundamentals of labor law and employee participation
  • Job design and workforce planning
  • Recruitment and selection
  • Workforce Deployment and Management
  • Human Resources Development and Competency Management
  • Performance Evaluation
  • Fundamentals of Compensation Management
  • HR Controlling and People Analytics
  • Organization of the HR Function

Teaching methods

a. Organization
Seminar-style course based on high levels of interaction with students, supported by PowerPoint presentations and a whiteboard. In-depth exploration of the material through practical examples and case studies (in individual and group work).

b. Staff
Seminar-style course based on high levels of interaction with students, supported by PowerPoint presentations and a whiteboard. The material is reinforced through practical examples and case studies (in individual and group work).

Participation requirements

Formatting: none
Content: none

Forms of examination

Written exam (100 %), 60 min.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Organisation
Faix, A.: Organisationsgestaltung, Aachen 2018

Faix, A.: Verständnis der Organisation als Erfolgsfaktor eines digitalen HRM, in: Digitales Human Resource Management (Hrsg.: Tirrel, H. et al.), S. 69 – 87, Wiesbaden 2021.

Frese, E./Graumann, M./Theuvsen, L.: Grundlagen der Organisation, 10. Aufl., Wiesbaden 2011.

Jung, R. H. / Heinzen, M. / Quarg, S.: Allgemeine Managementlehre, 7. Aufl., Berlin 2018.

Porter, M. E.: Wettbewerbsstrategie, 12. Aufl., Frankfurt/Main, New York 2013.

Porter, M. E.: Wettbewerbsvorteile, 8. Aufl., Frankfurt/Main 2014.

Vahs, D.: Organisation, 11. Aufl., Stuttgart 2023.

b. Personal
Berthel, J., & Becker, F. G. (2022). Personal-Management: Grundzüge für Konzeptionen betrieblicher Personalarbeit (12., vollständig überarbeitete und aktualisierte Auflage). Schäffer-Poeschel Verlag.

Holtbrügge, D. (2022). Personalmanagement (8. Aufl.). Springer. Link

Rosenstiel, L. von, Regnet, E., & Domsch, M. E. (2020). Führung von Mitarbeitern: Handbuch für erfolgreiches Personalmanagement (8., aktualisierte und überarbeitete Auflage). Schäffer-Poeschel Verlag.

Unternehmensführung und Strategisches Management
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920110

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Business Management

Upon successful completion of the Business Management course, students will be able to:

Knowledge and Understanding

Students are familiar with the key requirements and responsibilities of business management. They are also familiar with the methods and concepts, as well as the theoretical perspectives and insights, of a fact-based approach to business management. Students are familiar with the management functions of planning, organizing, and controlling. In particular, students are able to understand normative issues in corporate management and planning as an information-processing process for corporate development and goal-oriented decision-making.

Students can define basic concepts of business management, understand the theoretical foundations of business management, and apply these to explain the behavior of decision-makers, companies, and competitors.

In addition, they can explain and understand conceptual approaches, models, and tools, particularly those related to normative business management.

Application, Use, and Generation of Knowledge

Students can appropriately present and evaluate management methods and concepts in a problem-oriented manner, as well as apply them to solve management problems; in doing so, they incorporate broader business contexts into their considerations. In particular, they learn to apply the methods of normative corporate management in a practical and application-oriented manner.

Furthermore, students are able to systematically apply the management process—comprising the stages of goal-setting, planning, decision-making, implementation, monitoring, and control—and to support it at appropriate points using planning, forecasting, and creativity techniques. They possess the ability to develop the basic elements of a coordinated (optimal) overall corporate plan in complex decision-making situations.

Communication and Cooperation

Students are trained to engage in professional discourse on issues of corporate management from the perspective of alternative viewpoints within the organization. They can communicate alternative perspectives in their research questions, approaches, and findings through presentations to experts and other stakeholders and discuss their approaches and proposed solutions.

Academic Self-Concept / Professionalism

Students have the ability to address analytical and decision-making problems independently and in a goal-oriented manner and to develop appropriate solutions.

They can subjectively reflect on the accuracy of technical and practical statements regarding corporate management, independently tackle academic and practice-oriented tasks in the field of corporate management, and identify their own professional limitations and refer to appropriate sources.

b. Strategic Management

Upon successful completion of the “Business Management” course, students will be able to:

Knowledge and Understanding

Students possess foundational knowledge in strategic management and are familiar with the strategy development process, including the phases of goal setting and formulation, strategic analysis (consisting of environmental and corporate analysis) with the results of the SWOT analysis, and the subsequent derivation and selection of a strategy, strategy implementation, and strategic control.

This enables them to comprehensively understand the challenges they face in their professional lives as well as fundamental strategic management issues in companies and to address them using a methodical approach. Students possess a fundamental conceptual understanding of strategic management and its key management tools. They are able to identify the interrelationships between markets and companies and to derive measures (strategies) from these to ensure the company’s long-term success. Students can explain the different levels of strategy, recognize them in a practical context, and derive decision-making processes for strategy formulation in companies.

Students understand the complexity of changing markets (VUCA), recognize the resulting opportunities and threats for companies, and derive action strategies for companies based on their own strengths and weaknesses.

Overall, students acquire the following specialized knowledge based on the established standards of teaching and research in the field of Strategic Management:

  • They demonstrate a broad foundation of knowledge in the areas of management—based on previously completed courses in economics—and in strategic management.
  • They are familiar with the fundamentals and principles of Strategic Management (the principles of good corporate governance) as well as the methods and tools of business management practices and procedures.
  • They can identify, abstract, and structure academic concepts (models, methods, literature, business structures, and processes) within organizations.
  • You possess a broad base of knowledge regarding the essential fundamentals, theories, and methods in business administration, economics, and management, with in-depth knowledge in specific areas; you can explain these and apply them to business contexts.
  • You are familiar with the key tasks of business functions and value-added areas, understand management-related processes and their interrelationships, and can apply this knowledge to business operations.

Application and Generation of Knowledge:

Students are able to

  • apply business administration, economics, and management fundamentals, theories, methods, and tools for business-related issues;
  • to evaluate, differentiate, and categorize business, economic, and management-related problems in a business context;
  • interpret and analyze interrelationships and interactions in complex economic, technical, and social fields of application;
  • develop strategies for selected companies within their market environment;
  • identify alternative courses of action to improve competitiveness in general and in relation to case studies, and defend them with sound arguments;
  • understand and critically examine value-added structures and processes;
  • Apply business management tools and techniques to develop, formulate, and implement corporate and business unit strategies;
  • Effectively utilize modern information technologies.

Communication and Cooperation:

Students

  • are familiar with oral and written communication techniques and can apply them based on selected business examples;
  • are able to articulate themselves logically and rationally in both oral and written form based on their prior knowledge, as well as to communicate fundamentally about topics and issues related to strategic management within professional circles (communication competence);
  • can identify corporate strategies to at least some extent, critically examine them, and propose approaches to increase a company’s competitiveness in specific situations.

Academic Self-Concept / Professionalism:

The course sensitizes students to the ability to assume leadership roles and implement business decisions based on an ethically reflective mindset, self-competence, and professionalism in order to act responsibly within the company.

Students

  • critically reflect on their own professional competence through exercises, considering the diversity of management approaches from economic and business ethics perspectives,
  • acquire basic knowledge to independently expand their knowledge, skills, and ways of thinking, and apply this knowledge to solve decision-making problems in corporate management,
  • base their professional actions on a solid theoretical and methodological foundation in the core areas of strategic management,
  • build their professional insights on goal orientation, interdisciplinarity, and a strong problem-solving mindset,
  • take into account the principles and values of business and corporate ethics in their decisions,
  • are able to understand and assess the economic, political, and social conditions of the business environment (assessment competence),
  • are able to integrate directly into corporate projects and collaborate with partners at various levels through a sufficient practical focus in strategic management (social competence),
  • are able to learn independently and pursue continuing education on their own (competence in independent, lifelong learning).

Contents

The module consists of two courses:

a. Corporate Management

This course provides a comprehensive and application-oriented overview of the tools, methods, and concepts of normative corporate management, as well as other fundamental aspects of corporate management.

Specifically, the following key topics are covered:

  • Fundamentals of Business Management:
    • Terminology,
    • historical development, and trends
    • Industrial economics approach (market-based view), resource-based approach (resource-based view)
    • The classic sequence of the planning and decision-making process
  • Normative corporate governance
    • Corporate objectives: Definition, operationalization, stakeholders, relationships between objectives, functions and mechanisms of action, vision, mission, and corporate philosophy
    • Corporate Constitution: Characteristics and purpose, legal foundations, principal-agent theory, corporate governance, case studies
    • Corporate culture: Characteristics and elements, case studies

b. Strategic Management

The course aims to provide a practical overview of fundamental issues in strategic management. The course focuses on examining the strategy development process in its five distinct phases. These include:

  • the goal-setting and planning phase, in which strategic objectives are developed based on the company’s philosophy and policies,
  • the strategic analysis phase, which addresses corporate and environmental analysis as well as forecasting and early warning,
  • the strategy formulation phase, in which strategies are formulated, evaluated, and selected; and
  • the strategy implementation phase, in which the implementation of the strategy selected during the strategy formulation phase is planned, and measures for its implementation are subsequently defined; as well as
  • the strategic control phase, comprising the sub-steps of premise review, implementation control, and strategic monitoring, which concludes the strategic management process.

This course not only provides an introduction to the methodological tools of strategic management but also conveys an understanding of its diversity, relevance, challenges, and limitations. The most important trends and challenges in strategic management are outlined. Accordingly, the course is enriched with examples from business practice, short case studies, and other current references. To facilitate the learning process, the accompanying course materials include exercises, discussion questions, and references for further reading.

Teaching methods

a. Business Management
Seminar-style course featuring case studies and exercises, as well as, where appropriate, in-depth practical components involving group work (possibly including a business simulation).

b. Strategic Management
Seminar-style course featuring case studies and practical exercises conducted in interaction with the students.

Participation requirements

Formal: Students must have passed the modules “Introduction to Economics” and “SCM and Accounting”
Content: The modules “Introduction to Economics,” “SCM and Accounting,” “Accounting,” “Human Resources and Organization,” and “Marketing”

Forms of examination

a. Business Management
Assessments accompanying the lectures: ranging from 0% to 24%; Assignments in the form of presentations (up to 15 minutes), case-based exercises, as well as tasks and assessment components related to a business simulation (e.g., entrance test (up to 10 minutes), business simulation, final test (up to 30 minutes)) are possible.
Written exam: accounting for 26% to 50% of the total grade, with a time limit of up to 60 minutes.
The written exam assesses the extent to which students understand and can concisely articulate fundamental concepts and management tools in strategic management, as well as their ability to precisely identify application-oriented solutions to specific business examples (transfer of knowledge) even under time pressure.
The exact exam formats will be announced at the beginning of the semester.

b. Strategic Management
Written exam (50%), duration between 45 and 60 minutes depending on the exam questions.
The written exam assesses the extent to which students understand and can concisely summarize fundamental concepts and management tools in strategic management, as well as precisely identify application-oriented solutions for specific business examples (transfer of knowledge) even under time pressure.
The exact exam formats will be announced at the beginning of the semester.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Unternehmensführung
Dillerup, R.; Stoi, R.: Unternehmensführung. 6. Aufl., München 2022

Hutzschenreuter, T.: Allgemeine Betriebswirtschaftslehre, 7. Auflage, Wiesbaden 2022

Jung, R.; Heinzen, M.; Quarg, S.: Allgemeine Managementlehre, 7. Auflage, Berlin 2018 (insb. Kap. C.III)

Macharzina, K.; Wolf, J.: Unternehmensführung, 12. Auflage, Wiesbaden2022

Welge, M.; Al-Laham, A.; Eulerich, M.: Strategisches Management. Grundlagen – Prozess – Implementierung, 8. Auflage, Wiesbaden 2024

Teilnehmerhandbuch zum Unternehmensplanspiel TOPSIM in der jeweiligen aktuellen Spielversion, Tübingen

b. Strategisches Management
Bea, F. X.; Haas, J.: Strategisches Management. 11. Aufl., Konstanz, München 2024

Dillerup, R.; Stoi, R.: Unternehmensführung. 6. Aufl., München 2022

Jung, R.; Heinzen, M.; Quarg, S.: Allgemeine Managementlehre, 7. Auflage, Berlin 2018 (insb. Kap. C.I, C.II, C.IV.1)

Welge, M.; Al-Laham, A.; Eulerich, M.: Strategisches Management. Grundlagen – Prozess – Implemen-tierung. 8. Auflage, Wiesbaden 2024

Business Analytics & Logistics
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925160

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Business Growth Strategy
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924170

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

Knowledge and Understanding:
  • Students know the difference between national law, international law, and supranational law.
  • They have a broad understanding of the legal framework governing international business and legal transactions.
  • They develop basic knowledge on a number of important topics in public international law, including the sources of public international law, the relationship between international and national law, state responsibility, the international protection of human rights, and treaty law.
  • They use databases on international law and can apply them to different cases.
  • They can describe the varying levels of complexity in expatriate contracts.
  • They are able to distinguish between the different roles of supranational and national legislation and jurisdiction.
Application and Generation of Knowledge:
Students can
  • analyze, understand, and describe legal texts, their content, and context,
  • work independently with the provisions of international agreements and various national laws and link them in accordance with the hierarchy of norms,
  • detect and identify risks associated with different types of international private contracts within a multinational enterprise or group,
  • use techniques to analyze the pros and cons for the parties to an international contract,
  • distinguish between the primacy of supranational law and its relationship to national and European law,
  • apply international treaties in a multilateral context to specific subjects such as environmental and human rights issues,
  • recognize and evaluate insights into international law issues in the context of general value assessments.
Communication and Cooperation:
Students can/know/apply
  • lead and coordinate teams in a results-oriented environment,
  • present and prudently defend their own research findings to fellow students,
  • write an essay to academic standards and use legal sources.
Scientific Self-Understanding / Professionalism:
Students can/know/apply
  • manage and transform work or study contexts that are complex, unpredictable, and require new strategic approaches,
  • reflect on a company’s operational challenges in the context of social values,
  • the interplay between legal regulation and the institutional framework and the strategic direction of a company or institution, and are able to form their own opinions on these matters,
  • develop independent projects and ideas, and act professionally in an international environment. 

Contents

The course provides a comprehensive and case-by-case overview of the sources of international law. Specifically, it addresses the following key topics:
  • Principles of international law and the fundamental treaties and agreements
  • Differences between international, European, and national legislation and how they function in practice
  • Significance of international legal institutions (WTO, UNCITRAL, International Criminal Court)
  • Dispute settlement mechanisms at the international level (arbitration and dispute settlement bodies)
  • Specific legal provisions of international treaties in the fields of human rights, the environment, and trade

Teaching methods

Seminars, Project Work, Presentations, Case Studies

Participation requirements

Formal:  None
Knowledge and Competencies: Successful completion of the “business law” module 

Forms of examination

Presentation and written essay (100%)

Requirements for the awarding of credit points

Successful completion of assessment

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Competetive Analysis
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924150

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

Knowledge and Understanding:
  • Students know the difference between national law, international law, and supranational law.
  • They have a broad understanding of the legal framework governing international business and legal transactions.
  • They develop basic knowledge on a number of important topics in public international law, including the sources of public international law, the relationship between international and national law, state responsibility, the international protection of human rights, and treaty law.
  • They use databases on international law and can apply them to different cases.
  • They can describe the varying levels of complexity in expatriate contracts.
  • They are able to distinguish between the different roles of supranational and national legislation and jurisdiction.
Application and Generation of Knowledge:
Students can
  • analyze, understand, and describe legal texts, their content, and context,
  • work independently with the provisions of international agreements and various national laws and link them in accordance with the hierarchy of norms,
  • detect and identify risks associated with different types of international private contracts within a multinational enterprise or group,
  • use techniques to analyze the pros and cons for the parties to an international contract,
  • distinguish between the primacy of supranational law and its relationship to national and European law,
  • apply international treaties in a multilateral context to specific subjects such as environmental and human rights issues,
  • recognize and evaluate insights into international law issues in the context of general value assessments.
Communication and Cooperation:
Students can/know/apply
  • lead and coordinate teams in a results-oriented environment,
  • present and prudently defend their own research findings to fellow students,
  • write an essay to academic standards and use legal sources.
Scientific Self-Understanding / Professionalism:
Students can/know/apply
  • manage and transform work or study contexts that are complex, unpredictable, and require new strategic approaches,
  • reflect on a company’s operational challenges in the context of social values,
  • the interplay between legal regulation and the institutional framework and the strategic direction of a company or institution, and are able to form their own opinions on these matters,
  • develop independent projects and ideas, and act professionally in an international environment. 

Contents

The course provides a comprehensive and case-by-case overview of the sources of international law. Specifically, it addresses the following key topics:
  • Principles of international law and the fundamental treaties and agreements
  • Differences between international, European, and national legislation and how they function in practice
  • Significance of international legal institutions (WTO, UNCITRAL, International Criminal Court)
  • Dispute settlement mechanisms at the international level (arbitration and dispute settlement bodies)
  • Specific legal provisions of international treaties in the fields of human rights, the environment, and trade

Teaching methods

Seminars, Project Work, Presentations, Case Studies

Participation requirements

Formal:  None
Knowledge and Competencies: Successful completion of the “business law” module 

Forms of examination

Presentation and written essay (100%)

Requirements for the awarding of credit points

Successful completion of assessment

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Consumer Psychology & Marketing Research
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924140

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

2.1 Professional Competencies
2.1.1 Knowledge
Students are familiar with the structure of the IASB, the basic principles of financial reporting based on International Financial Reporting Standards (IFRS), and the main differences between annual reports prepared in accordance with the German Commercial Code (HGB) and those prepared in accordance with IFRS.

2.1.2. Skills
Students can solve basic financial reporting problems related to an annual report prepared in accordance with IFRS.

2.2 Personal Competencies
2.2.1 Social Competencies 
Students can work in teams to find solutions to basic financial reporting problems and defend their opinions to other students and the instructor.

2.2.2. Autonomy
When new accounting problems arise, students can select and use appropriate sources to solve them.

Contents

  • The IASB’s organization
  • The due process
  • The IASB’s framework
  • The contents of financial statements
  • Recognition and measurement of the elements of financial statements
  • Tangible and intangible fixed assets
  • Inventories
  • Financial assets, liabilities, and equity

Teaching methods

Lecture Including Case Studies

Participation requirements

Formal: The accounting course must be passed.
Content/Knowledge and Competencies: none

Forms of examination

  • Exam: 60 minutes (60%) 
  • Group assignment: max 30 double-spaced pages, max 5-minute video presentation, and individual reflection survey (40%)

Requirements for the awarding of credit points

Successful completion of the examination

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Digital Marketing
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924180

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

Knowledge and Understanding:
  • Students know the difference between national law, international law, and supranational law.
  • They have a broad understanding of the legal framework governing international business and legal transactions.
  • They develop basic knowledge on a number of important topics in public international law, including the sources of public international law, the relationship between international and national law, state responsibility, the international protection of human rights, and treaty law.
  • They use databases on international law and can apply them to different cases.
  • They can describe the varying levels of complexity in expatriate contracts.
  • They are able to distinguish between the different roles of supranational and national legislation and jurisdiction.
Application and Generation of Knowledge:
Students can
  • analyze, understand, and describe legal texts, their content, and context,
  • work independently with the provisions of international agreements and various national laws and link them in accordance with the hierarchy of norms,
  • detect and identify risks associated with different types of international private contracts within a multinational enterprise or group,
  • use techniques to analyze the pros and cons for the parties to an international contract,
  • distinguish between the primacy of supranational law and its relationship to national and European law,
  • apply international treaties in a multilateral context to specific subjects such as environmental and human rights issues,
  • recognize and evaluate insights into international law issues in the context of general value assessments.
Communication and Cooperation:
Students can/know/apply
  • lead and coordinate teams in a results-oriented environment,
  • present and prudently defend their own research findings to fellow students,
  • write an essay to academic standards and use legal sources.
Scientific Self-Understanding / Professionalism:
Students can/know/apply
  • manage and transform work or study contexts that are complex, unpredictable, and require new strategic approaches,
  • reflect on a company’s operational challenges in the context of social values,
  • the interplay between legal regulation and the institutional framework and the strategic direction of a company or institution, and are able to form their own opinions on these matters,
  • develop independent projects and ideas, and act professionally in an international environment. 

Contents

The course provides a comprehensive and case-by-case overview of the sources of international law. Specifically, it addresses the following key topics:
  • Principles of international law and the fundamental treaties and agreements
  • Differences between international, European, and national legislation and how they function in practice
  • Significance of international legal institutions (WTO, UNCITRAL, International Criminal Court)
  • Dispute settlement mechanisms at the international level (arbitration and dispute settlement bodies)
  • Specific legal provisions of international treaties in the fields of human rights, the environment, and trade

Teaching methods

Seminars, Project Work, Presentations, Case Studies

Participation requirements

Formal:  None
Knowledge and Competencies: Successful completion of the “business law” module 

Forms of examination

Presentation and written essay (100%)

Requirements for the awarding of credit points

Successful completion of assessment

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Finance & Investment Management
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925110

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Français Commercial III (B2)
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    920233

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
  • Students deepen their subject-specific expertise to better understand France as a trading partner.
  • They gain an understanding of the internal processes within a French company.
  • They acquire knowledge of the various phases, from company formation to customer acquisition and sales.
  • They develop an awareness of cultural differences in the professional environment.
  • They are able to integrate knowledge from various disciplines.
  • They learn to understand, analyze, and summarize texts written in business terminology.
2.2 Application, Use, and Generation of Knowledge:
  • In a simulated environment, students establish global companies and engage in dialogue with one another.
  • Conducting role-plays in French and simulating authentic business situations such as phone calls, meetings, and email correspondence.
  • Strengthening methodological competence through the use of analytical methods.
  • Analyzing texts and communicating both orally and in writing in professional contexts.
  • Possesses a fairly broad range of language to describe unpredictable situations, explain the main point of a problem or idea with sufficient precision, and express thoughts on abstract topics.
  • Can adapt their style of expression to handle less familiar or even difficult situations.
  • Can explain the main points of an idea or problem with sufficient accuracy.
2.3 Communication and Cooperation
  • Students acquire the social and communication skills necessary to develop key competencies.
  • Students develop teamwork skills, supported by planning exercises, role-playing, and other activities.
2.4 Academic Self-Concept / Professionalism
  • Students can independently navigate complex work or academic contexts and shape them in a sustainable manner.
  • They can work on independent projects.
  • They have the ability to independently manage and further develop their own learning process.

Contents

Professional Communication
  • Writing Professional Emails (Introduction to polite expressions and formal communication.)
  • Meetings and Presentations
  • Negotiations and Business Arguments
Subject-Specific Vocabulary
  • Business and Trade Terms
  • Job- and industry-specific vocabulary.
  • Idiomatic expressions and job-related phraseology.
Listening Comprehension and Expression
  • Written and oral comprehension of work-related documents
  • Written and oral expression in a professional context
  • Note-taking and summarizing techniques

Teaching methods

Partner and group work, inquiry-based teaching discussions, simulation

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

Exam (100%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11. Hauptbibliografie
  • Mitchell, M./Fleuranceau, A. (2011), Pour parler affaires A2/B1, Klett : Stuttgart
  • Dubois, AL, / Tauzin, B., (2016), Objectif Express 2 – Nouvelle édition, Hueber
  • Spérandio / Opatski / Petitmengin / Pons / Djimli / Vedel, (2022), Edito A1 (2022) focus pro Unité 10, Didier FLE
  • Spérandio / Dodin / Fafa / Gajdosova / Horquin / Pasquet / Perrard / Petitmengin, (2024), Edito A2 (2022) focus pro Unité 11, Didier FLE
  • Heu / Gatin / Perrard / Petitmengin / Spérandio / Nicolas, (2023), Edito B1 (2023) focus pro Unité 9, avec renfort d’Edito Pro (2020) pour la préparation du DFP, Didier FLE
  • Abou-Samra / Heu / Perrard / Caraco, (2022), Edito B2 (2023) focus pro Unité 3, Didier FLE
  • Holle / Diogo / Maussire / Grimaud / Lauret, (2020), Édito Pro B1 – Livre + DVD-rom + didierfle.app, Didier FLE
  • Penformis, (2018), Français.com B1 intermédiaire, 3e édition, Klett Sprachen
  • Jegou / Paz Rosillo, (2016), Quartier d'affaires, CLE international
11.2 Nebenbibliografie
  • Delouze-Krüger, M./Carau, G./Kern, R./Germann, H. (2002), Découverte de la France économique, Stuttgart: Klett
  • Breuer, J.P./de Bartha, P.: Deutsch-Französische Geschäftsbeziehungen erfolgreich managen, (2012), Springer Gabler, Wiesbaden
  • Davoine, J.-P./Davoine, E. (2002), Einführung in die französische Wirtschaftssprache, München:Franz Vahlen
  • Lavric, E./Pichler, H. (2003), Wirtschaftsfranzösisch fehlerfrei - Le français économique sans fautes, München.
  • Lüsebrink, H.-J. (2011), Einführung in die Landeskunde Frankreichs, 3. Auflage, Stuttgart: Metzler
  • Perez, D.: CV, lettre de motivation, entretien d’embauche, (2014), L‘étudiant, Paris
  • Pruvot-Büttner, C. (2010), Pons Bürokommunikation Französisch, Stuttgart: Klett

Français des Affaires III (C1)
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    920337

  • Language(s)

    fr

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
Students
  • expand their general language skills (vocabulary, grammar, stylistics),
  • acquire specialized language skills related to the semester’s topics,
  • expand their expertise regarding France as an economic region,
  • learn about various French companies operating internationally,
  • recognize the characteristics of franchising and its significance for economic life.
2.2 Application, Use, and Generation of Knowledge:
Students
  • deepen their analytical skills by analyzing and summarizing key messages in foreign-language business situations,
  • enhance their understanding of various media content through exercises in foreign-language reading and listening comprehension,
  • improve their understanding of authentic business situations by discussing and explaining business concepts and strategies through oral and written expression,
  • express themselves clearly and concisely, without restrictions on how they formulate what they want to say,
  • reliably convey detailed information.
2.3 Communication and Cooperation
Students
  • practice completing tasks in the foreign language through partner and group work,
  • practice presenting their work results to an audience in the foreign language.
2.4 Academic Self-Concept / Professionalism
Students
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose independent solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations in their own work and that of their peers,
  • have the ability to independently manage and further develop their own learning process,
  • are willing to engage in continuous professional development and to incorporate new developments in language instruction.

Contents

  • Economic Actors : Identify and describe different types of workers, classify businesses, and explore the role of the government in the economy.
  • Business Correspondence : Distinguish between the stages of the sales process, compare methods of placing orders, and file complaints via email or phone.
  • Practical Skills: Develop skills in professional communication, project management, and research applied to the business world.
  • Entrepreneurs: Analyze the profile of an entrepreneur, financing options, and the formalities involved in starting a business.
  • Marketing : Conduct market research, segment and position products, and draft advertising messages.
  • Contemporary Issues : Understand the principles of financial management, intercultural management, and the challenges of sustainable development.

Teaching methods

Question-based, exploratory classroom discussion, 
Pair and group work, 
Role-playing
Oral and written language exercises

Participation requirements

Formal: Attendance is mandatory (regular attendance in accordance with subsection 21(2) of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

Semester-long seminar paper (50%): Presentation, up to 15 min.
Exam (50%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

11.1 Hauptbibliografie
  • Penformis, (2017), Affaires.com - Niveau avancé (B2-C1), 3. Auflage, CLE international
11.2 Nebenbibliografie
  • Baasner/Manac’h/ von Schumann : (2008): Points de vue – Sichtweisen. France -Allemagne, un regard comparé. Deutschland – Frankreich, ein vergleichender Blick. Frankfurt / Main, NDV Éditions Doumic.
  • Barmeyer/Schlierer/Seidel (2007): Wirtschaftsmodell Frankreich. Märkte, Unternehmen, Manager. Frankfurt/New York, Campus.
  • Große/Lüger, Heinz Helmut. (7 2008). Frankreich verstehen, Darmstadt, Wiss Buchgesellschaft
  • Lüsebrink (2 2003). Einführung in die Landeskunde Frankreichs, München, Metzler.
  • Wagner/Morgenroth (2002): Wirtschaftslexikon Frankreich. Definitionen - Übersetzungshilfen -Glossare, Ismaning, Hueber.

HRM and International Labour Law
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925130

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

International Accounting & Controlling
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924110

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Professional Competence
2.1.1 Knowledge
Students 
  • understand and identify the basic grammatical structures of the indicative and imperative moods 
  • acquire specialized knowledge related to the semester’s topics and broaden their subject-specific expertise regarding Spain and Latin America as components of the global economic markets
  • internalize the concept of branding (brand and marketing) 
  • analyze various types of brands using representative, internationally active Spanish and Latin American companies as examples
  • critically examine the main characteristics of branding (advantages and disadvantages) and the criticism of emotional branding
  • critically examine the phenomenon of new nationalism in Spain and the dangers it poses to the EU and international markets
  • learn about new manifestations of new nationalism, xenophobia, aggression, populism, and advertising
2.1.2 Skills
Students 
  • practice oral and written expression in a foreign language in authentic business situations,
  • practice reading and listening comprehension in a foreign language using various media,
  • develop their analytical skills in working with texts and other media (summarizing key points, commenting, discussing),
  • explore the benefits and limitations of comparative methods with regard to the current economic situation in Spain 
2.2 Personal Competence
2.2.1 Social Competence
Students
  • practice completing tasks in the foreign language through partner and group work
  • practice presenting their work results to an audience in the foreign language
2.2.2 Independence
Students 
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose their own solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations, both their own and those of their fellow students 

Contents

  • Globalization: Concept, Definition, Historical Development
  • Advantages and Disadvantages of Globalization for Various Economic Sectors
  • Traditional Marketing: Basic Concepts, 4Ps, Marketing Strategies
  • Digital Marketing: Online Advertising, Social Media Marketing, Content Marketing
  • Branding
  • Case studies on Spanish and Latin American companies
  • Concept: Supranationalism/Regionalism
  • Different forms of regionalism in Spain

Teaching methods

  • Seminar-style instruction with interactive elements
  • Partner and group work
  • Language exercises (written and oral)
  • Use of audiovisual media
  • Self-paced online course

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

  • Written exam (40%): 60 min.
  • Oral exam (30%) (15–20 min.)
  • Semester-long seminar project (30%): Video or presentation, up to 30 min., or workshops up to 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

International Economics
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925170

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

International and European Law
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924120

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
Students
  • expand their general language skills (vocabulary, grammar, stylistics),
  • acquire specialized language skills related to the semester’s topics,
  • expand their expertise regarding France as an economic region,
  • learn about various French companies operating internationally,
  • recognize the characteristics of franchising and its significance for economic life.
2.2 Application, Use, and Generation of Knowledge:
Students
  • deepen their analytical skills by analyzing and summarizing key messages in foreign-language business situations,
  • enhance their understanding of various media content through exercises in foreign-language reading and listening comprehension,
  • improve their understanding of authentic business situations by discussing and explaining business concepts and strategies through oral and written expression,
  • express themselves clearly and concisely, without restrictions on how they formulate what they want to say,
  • reliably convey detailed information.
2.3 Communication and Cooperation
Students
  • practice completing tasks in the foreign language through partner and group work,
  • practice presenting their work results to an audience in the foreign language.
2.4 Academic Self-Concept / Professionalism
Students
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose independent solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations in their own work and that of their peers,
  • have the ability to independently manage and further develop their own learning process,
  • are willing to engage in continuous professional development and to incorporate new developments in language instruction.

Contents

  • Economic Actors : Identify and describe different types of workers, classify businesses, and explore the role of the government in the economy.
  • Business Correspondence : Distinguish between the stages of the sales process, compare methods of placing orders, and file complaints via email or phone.
  • Practical Skills: Develop skills in professional communication, project management, and research applied to the business world.
  • Entrepreneurs: Analyze the profile of an entrepreneur, financing options, and the formalities involved in starting a business.
  • Marketing : Conduct market research, segment and position products, and draft advertising messages.
  • Contemporary Issues : Understand the principles of financial management, intercultural management, and the challenges of sustainable development.

Teaching methods

Question-based, exploratory classroom discussion, 
Pair and group work, 
Role-playing
Oral and written language exercises

Participation requirements

Formal: Attendance is mandatory (regular attendance in accordance with subsection 21(2) of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

Semester-long seminar paper (50%): Presentation, up to 15 min.
Exam (50%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Managing Risk
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925140

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Organization & Project Management
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924130

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Knowledge and Understanding:
Students
  • expand their general language skills (vocabulary, grammar, stylistics),
  • acquire specialized language skills related to the semester’s topics,
  • expand their expertise regarding France as an economic region,
  • learn about various French companies operating internationally,
  • recognize the characteristics of franchising and its significance for economic life.
2.2 Application, Use, and Generation of Knowledge:
Students
  • deepen their analytical skills by analyzing and summarizing key messages in foreign-language business situations,
  • enhance their understanding of various media content through exercises in foreign-language reading and listening comprehension,
  • improve their understanding of authentic business situations by discussing and explaining business concepts and strategies through oral and written expression,
  • express themselves clearly and concisely, without restrictions on how they formulate what they want to say,
  • reliably convey detailed information.
2.3 Communication and Cooperation
Students
  • practice completing tasks in the foreign language through partner and group work,
  • practice presenting their work results to an audience in the foreign language.
2.4 Academic Self-Concept / Professionalism
Students
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose independent solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations in their own work and that of their peers,
  • have the ability to independently manage and further develop their own learning process,
  • are willing to engage in continuous professional development and to incorporate new developments in language instruction.

Contents

  • Economic Actors : Identify and describe different types of workers, classify businesses, and explore the role of the government in the economy.
  • Business Correspondence : Distinguish between the stages of the sales process, compare methods of placing orders, and file complaints via email or phone.
  • Practical Skills: Develop skills in professional communication, project management, and research applied to the business world.
  • Entrepreneurs: Analyze the profile of an entrepreneur, financing options, and the formalities involved in starting a business.
  • Marketing : Conduct market research, segment and position products, and draft advertising messages.
  • Contemporary Issues : Understand the principles of financial management, intercultural management, and the challenges of sustainable development.

Teaching methods

Question-based, exploratory classroom discussion, 
Pair and group work, 
Role-playing
Oral and written language exercises

Participation requirements

Formal: Attendance is mandatory (regular attendance in accordance with subsection 21(2) of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

Semester-long seminar paper (50%): Presentation, up to 15 min.
Exam (50%), 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Sales Management
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925150

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Seminars and Projects (changing program)
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    926110

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Startup Management & Strategic Sourcing
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925180

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Sustainability
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    925120

  • Language(s)

    en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

-

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

Value Based Management & Controlling
  • WP
  • 6 SWS
  • 10 ECTS

  • Number

    924160

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

Knowledge and Understanding:
  • Students know the difference between national law, international law, and supranational law.
  • They have a broad understanding of the legal framework governing international business and legal transactions.
  • They develop basic knowledge on a number of important topics in public international law, including the sources of public international law, the relationship between international and national law, state responsibility, the international protection of human rights, and treaty law.
  • They use databases on international law and can apply them to different cases.
  • They can describe the varying levels of complexity in expatriate contracts.
  • They are able to distinguish between the different roles of supranational and national legislation and jurisdiction.
Application and Generation of Knowledge:
Students can
  • analyze, understand, and describe legal texts, their content, and context,
  • work independently with the provisions of international agreements and various national laws and link them in accordance with the hierarchy of norms,
  • detect and identify risks associated with different types of international private contracts within a multinational enterprise or group,
  • use techniques to analyze the pros and cons for the parties to an international contract,
  • distinguish between the primacy of supranational law and its relationship to national and European law,
  • apply international treaties in a multilateral context to specific subjects such as environmental and human rights issues,
  • recognize and evaluate insights into international law issues in the context of general value assessments.
Communication and Cooperation:
Students can/know/apply
  • lead and coordinate teams in a results-oriented environment,
  • present and prudently defend their own research findings to fellow students,
  • write an essay to academic standards and use legal sources.
Scientific Self-Understanding / Professionalism:
Students can/know/apply
  • manage and transform work or study contexts that are complex, unpredictable, and require new strategic approaches,
  • reflect on a company’s operational challenges in the context of social values,
  • the interplay between legal regulation and the institutional framework and the strategic direction of a company or institution, and are able to form their own opinions on these matters,
  • develop independent projects and ideas, and act professionally in an international environment. 

Contents

The course provides a comprehensive and case-by-case overview of the sources of international law. Specifically, it addresses the following key topics:
  • Principles of international law and the fundamental treaties and agreements
  • Differences between international, European, and national legislation and how they function in practice
  • Significance of international legal institutions (WTO, UNCITRAL, International Criminal Court)
  • Dispute settlement mechanisms at the international level (arbitration and dispute settlement bodies)
  • Specific legal provisions of international treaties in the fields of human rights, the environment, and trade

Teaching methods

Seminars, Project Work, Presentations, Case Studies

Participation requirements

Formal:  None
Knowledge and Competencies: Successful completion of the “business law” module 

Forms of examination

Presentation and written essay (100%)

Requirements for the awarding of credit points

Successful completion of assessment

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Grützmacher, M. (ed.), Münchener Vertragshandbuch Band 3 Wirtschaftsrecht II, 8. Aufl., München 2020.

Herdegen, M., Internationales Wirtschaftsrecht, 13th edition, München 2022.

Herdegen, M., Principles of international economic law, 3rd edition, Oxford 2024.

Klabbers, J., International law, 4th edition, Cambridge 2023.

Ostendorf, P., International sales terms, 3rd edition, München 2022.

Twigg-Flesner, C., Foundations of international commercial law, Oxon 2022.

4. Semester of study

Corporate Responsibility
  • PF
  • 3 SWS
  • 5 ECTS

  • Number

    920180

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    45 h

  • Self-study

    105 h


Learning outcomes/competences

a. Corporate Responsibility Core Literature Review

Knowledge and Understanding:

By the end of the course, students

  • will have gained an understanding of the foundational texts and theories in the fields of Corporate Social Responsibility (CSR) and business ethics.
  • will have a comprehensive overview of the critical discussions surrounding the role of business in modern society and the ethical implications of corporate actions.
  • can articulate the distinctions and interconnections between CSR and business ethics, recognizing the nuances of each field.
  • have developed a broad vocabulary related to responsible business principles and can define key concepts and terms used in CSR and business ethics literature.
  • can identify and analyze the implications of responsible business practices for both corporations and society at large.
  • can assess the various frameworks and models presented in core texts to categorize and interpret CSR strategies and ethical considerations.

Application and Generation of Knowledge:

  • Students can apply theoretical concepts from core literature to real-world business scenarios, demonstrating an ability to contextualize CSR strategies and ethical decision-making.
  • They can utilize frameworks from the readings to assess the complexity of relationships between businesses and stakeholders in different contexts.
  • They are adept at identifying pressing CSR challenges and ethical dilemmas, using insights from the literature to propose innovative solutions.

Communication and Cooperation:

  • Students can effectively communicate insights derived from core texts to peers, facilitating discussions on CSR and business ethics in a collaborative environment.
  • They can engage in critical discussions about the literature, actively contributing to group dialogues and enhancing collective understanding of CSR topics.

Scientific Self-Understanding / Professionalism:

  • Students can engage in reflective practices related to their own values and moral frameworks, considering how these influence their understanding of CSR and business ethics.
  • They can critically assess their positions on the responsibilities of businesses within society, informed by insights from core literature.

b. Corporate Social Responsibility / Business Ethics

Knowledge and Understanding:

  • Students have become familiar with the history and background of business ethics and Corporate Social Responsibility (CSR).
  • They possess an overview of various approaches to defining the responsibilities of business.
  • Students possess broad knowledge of various core terms and concepts of corporate responsibility, such as business ethics, CSR, and stakeholder value.
  • They can understand and define the functions of moral values in business and apply them in decision-making.
  • They can understand and define the opportunities, challenges, and limitations of responsibility-based approaches for businesses.
  • They can understand and evaluate concepts for categorizing and comparing national and regional differences in business ethics and CSR approaches.
  • They can understand and apply concepts and techniques for managing intercultural value conflicts.
  • They can understand and assess the implications of highly responsible approaches, with a particular focus on corporate culture.
  • They can identify responsibility issues, options, and impacts, and are able to assess and explain the implications of management decisions.

Application and Generation of Knowledge:

  • Students can analyze and define the complexities of the relationship between business and society and the role of business in responding to the challenges of globalization.
  • They are able to apply procedures for reaching responsible decisions by combining responsible management concepts with critical thinking skills.
  • They can apply techniques for addressing the responsibility challenges faced by companies operating internationally.
  • They are able to assess the opportunities and implications of multi-stakeholder approaches.

Communication and Cooperation:

  • Students can lead and coordinate teams in a results-oriented manner.
  • They can present and defend team results in a complex and demanding environment.
  • They can participate effectively in various types of classroom communication.

Scientific Self-Understanding / Professionalism:

  • Students are able to reflect on their personal values and the role of moral values in corporate decision-making processes.
  • They can offer a reflective perspective on the responsibilities of business toward society and in joint efforts to address the complex challenges of a globalized world.
  • Students possess the tools and techniques to independently complete an effective coursework assignment.

Contents

In recent decades, the notion that businesses embrace social values and responsibilities has grown significantly within the complex context of globalization. In a rapidly changing environment, businesses are having to cope with new patterns of expectations. The first of these relates to an expanded societal role for business in the face of increasingly urgent social and environmental problems, viewing businesses as social entities in a complex relationship with society. The second relates to the consequences of a widely perceived decline in ethical standards in business and banking. This module analyzes the complexities of the changing context and the implications for business operations, with a focus on business ethics, corporate social responsibility, and stakeholder concepts. The aim is to provide students with the knowledge and skills—gained through critical reflection—that enable them to responsibly address the evolving challenges facing management.

Corporate Responsibility Core Literature Review provides students with an overview of key debates on the responsibilities of business.

Content

  • The role of business in modern society
  • CSR and Business Ethics: Aspects and Differences
  • Principles of Responsible Business
  • Analysis and discussion of selected articles on corporate responsibility with specific emphasis on
    • - applied ethics
    • - approach-based issue analysis
    • - dimensions of CSR
    • - international CSR applications

Corporate Social Responsibility/Business Ethics aims to provide students with a broad conceptual framework regarding the challenges facing business management in the era of globalization. From this perspective, they assess the responsibilities of business and analyze concepts, practices, and organizations with a particular focus on the international dimension of corporate responsibility.

Content

  • What is the difference between business ethics and CSR?
  • Isn’t business just about profits?
  • Shareholder value theory, the moral challenge, and changes in context
  • Do moral values matter in business?
  • Moral values, personal values, and ethics in the workplace
  • What are the differences between the various approaches to business responsibility?
  • The concept of balance and dimensions of business ethics
  • Do concepts of responsibility differ across cultures?
  • Comparative CSR, Integrated Social Contract Theory, and aspects of responsible SCM
  • CSR: burden or benefit?
  • Why isn’t Shared Value about values?
  • What does the stakeholder concept have to do with ethics and CSR?
  • Are responsible companies more successful?

Teaching methods

Teacher-student interaction, lectures, student presentations, group work, partner work, glossary work, multimedia resources

Participation requirements

Formal: -
Knowledge and Competencies: -

Forms of examination

  • Written exam at the end of the semester (100%), 90 min.

or

  • Short written tests (4) during the semester (40%), 10 min./each, and a written exam at the end of the semester (60%), 60 min.

or

  • Assignments (5) during the semester (50%), short presentations/written texts/research tasks, max. 5 min/2 pages, and written exam at the end of the semester (50%), 60 min

The format of the exam and the adjusted scope/duration will be announced at the beginning of the semester.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total possible points from all assessments.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Aguinis, H. and Glavas, A. (2019) ‘On Corporate Social Responsibility and the Role of Stakeholders’, Business & Society, 58(2), pp. 223-249.

Blowfield, M. and Murray, A. (2014) Corporate Responsibility. 3rd edn. Oxford: Oxford University Press (OUP).

Crane, A. and Matten, D. (2013) Corporate Social Responsibility: Readings and Cases in a Global Context. 2nd edn. London: Routledge.

Crane, A. and Matten, D. (2016) Business Ethics. 4th edn. Oxford: Oxford University Press (OUP).

Dmytriyev, S., Heim, S. and Hwang, J. (2019) Corporate Social Responsibility in the Age of Globalization: New Perspectives in a Changing World. New York: Business Expert Press.

Epstein, N.J. and Rejc Buhovac, A. (2017) Making Sustainability Work: Best Practice in Managing and Measuring Corporate Social, Environmental and Economic Impact. 2nd edn. Abingdon, Oxon: Routledge.

Freeman, R.E., Harrison, J.S. and Zyglidopolous, E. (2018) Stakeholder Theory. Cambridge Elements Series. Cambridge: Cambridge University Press (CUP).

Garriga, E. and Melé, D. (2004) ‘Corporate Social Responsibility Theories: Mapping the Territory’, Journal of Business Ethics, 53(1-2), pp. 51-71.

Griseri, P. and Seppala, N. (2010) Business Ethics and Corporate Social Responsibility. Andover, Hampshire: South-Western Cengage Learning.

Kolk, A. and van Tulder, R. (2010) ‘International Business, Corporate Social Responsibility and Sustainable Development’, International Business Review, 19(2), pp. 119-125.

Moon, J. (2014) Corporate Social Responsibility: A Very Short Introduction. Oxford: Oxford University Press (OUP).

Porter, M.E. and Kramer, M.R. (2019) ‘Creating Shared Value: How to Reinvent Capitalism—and Unleash a Wave of Innovation and Growth’, Harvard Business Review, 97(1), pp. 66-77.

Summers, J. and Smith, B. (2014) Communication Skills Handbook. 4th edn. Milton, Qld., AUS: Wiley.

Velasquez, M.G. (2014) Business Ethics: Concepts and Cases. 9th edn. Harlow, Essex: Pearson

Intercultural Management
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920170

  • Language(s)

    en, fr, spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

a. Intercultural Management

Knowledge and Understanding:

Upon completion of the course, students

  • will be familiar with the dominant etic theories of culture and how they interrelate (cross-cultural approach)
  • understand how cultural values affect business practices
  • have detailed knowledge of the potential impact of culture on leadership and hierarchy
  • have detailed knowledge of the potential impact of culture on teams and teamwork
  • have detailed knowledge of the potential impact of culture on business relationships
  • have detailed knowledge of the potential impact of culture on competitiveness
  • have detailed knowledge of the potential impact of culture on rule-orientation
  • have detailed knowledge of the potential impact of culture on time management

Application and Generation of Knowledge:

Upon completion of the course, students

  • analyze descriptions of business practices and relate them to etic theories
  • analyze critical incidents and relate them to etic theories
  • understand how culture does and does not affect their own and others’ behavior

Communication and Cooperation:

Students

  • research literature and online sources on business culture and use them appropriately

Scientific Self-Understanding / Professionalism:

Students

  • develop confidence in dealing with the ambiguity of intercultural interactions
  • apply and expand their knowledge in cross-border management projects and during their studies abroad

b. Option 1: Intercultural Relations / Negotiations (English)

Knowledge and Understanding:

Upon completion of the course, students

  1. understand universal, cultural, and personal aspects of human behavior and beliefs
  2. are aware of the various manifestations of culture (the “layers of culture” as well as “ownership” of culture)
  3. have knowledge about the various approaches to studying culture
  4. are aware of the impact of culture on communication, such as communication styles and possible consequences of second-language use
  5. understand the concepts of social identity theory and ethnocentrism and the effects they describe
  6. understand different meeting and negotiation styles and strategies

Application and Generation of Knowledge:

Students

  • analyze and compare meeting practices based on emic descriptions
  • analyze different types of communication (high-context and low-context)
  • understand the different roles of relationships in cooperation
  • critically evaluate relevant literature and internet sources

Communication and Cooperation:

Students

  • analyze and compare descriptions of business practices in groups of increasing sizes (“crowd research”)
  • generalize and categorize their findings based on an increasing number of analyzed business practices

Scientific Self-Understanding / Professionalism:

Students

  • recognize their own responses to “otherness”
  • control and adapt their responses to “otherness”
  • develop confidence in dealing with the ambiguity of intercultural interactions
  • apply and expand their knowledge in cross-border management projects and during their studies abroad

b. Option 2: Intercultural Competence (French)

Knowledge and Understanding:

  • By the end of the course, students have knowledge of the various approaches to the study of culture in a Franco-German context.
  • They are aware of the impact of culture on communication.
  • They are familiar with the various styles and strategies used in negotiations and professional interactions in a Franco-German context.

Application and Generation of Knowledge / Utilization, Application, and Production of Knowledge:

Students are able to

  • analyze and compare practices in professional meetings and gatherings
  • analyze different types of communication
  • understand the different roles of relationships in a Franco-German context
  • critically evaluate relevant literature and online sources
  • recognize intercultural issues
  • identify typical missteps

Communication and Cooperation / Communication et coopération:

Students can

  • find, discuss, and analyze examples of the impact of culture on businesses in Franco-German teams, applying theoretical knowledge appropriately
  • present their conclusions in team presentations, elicit feedback, and respond to it

Scientific Self-Understanding / Professionalism / Perception of One’s Own Scientific Work / Professionalism:

Students can

  • search for documentary sources on corporate culture and use them appropriately
  • apply and expand their knowledge in cross-border management projects and during their studies abroad
  • independently manage and develop their own learning process.
  • understand the connection between linguistic competence and intercultural competence.
  • are capable of engaging in continuous professional development and integrating new developments into language teaching.

b. Option 3: Intercultural Competence (Spanish)

Knowledge and Understanding:

Students:

  • Understand the fundamental concepts of intercultural competence and its relevance in Spanish-speaking contexts
  • Recognize idiomatic expressions and humorous elements specific to Spanish
  • Understand the concept of quality of life in Hispanic cultures and its impact on professional relationships
  • Identify cultural differences that influence multicultural work environments

Application and Knowledge Generation:

Students:

  • Analyze intercultural situations in Spanish-speaking professional contexts
  • Develop problem-solving strategies in multicultural environments
  • Apply negotiation tactics adapted to international contexts
  • Implement techniques to optimize work in diverse teams

Communication and cooperation:

Students:

  • Develop effective communication skills in Spanish for multicultural professional settings
  • Adapt their discourse to the cultural context
  • Actively participate in collaborative work dynamics with people from different cultural backgrounds
  • Mediating in situations of potential intercultural conflict

Scientific Self-Concept/Professionalism:

Students:

  • Critically reflect on their own cultural identity and its influence on professional interactions
  • Develop intercultural sensitivity and empathy toward other cultural perspectives
  • Continuously evaluate their own performance in intercultural contexts
  • Commit to lifelong learning about cultural diversity in Spanish-speaking environments.

Contents

a. Intercultural Management

  • Classical etic studies and their limitations
  • Culture and time management
  • Culture and leadership
  • Culture and teamwork
  • Culture and competitiveness
  • Culture, rules, and structures
  • International interaction

b. Option 1: Intercultural Relations/Negotiations

  • What is culture?
  • Attitudes toward otherness
  • Emic and etic studies
  • Cross-cultural and intercultural studies
  • International meetings
  • International negotiations
  • Culture and communication
  • The international context

b. Option 2: Intercultural Competencies

Intercultural Communication in France and Germany

Theoretical Section:

  • Review and discussion of existing models
  • Comparison of French and German attitudes in various areas, such as:
    • the concept of time
    • politeness
    • management styles and hierarchies
    • business meetings and meals
    • the art of conversation
  • Analysis of case studies

Practical component:

Design and presentation of intercultural projects in Franco-German teams.

Choose one topic from the following five (it is also possible to submit other proposals for intercultural projects):

  • Management of an intercultural event
    • Planning a Franco-German day or Business Week
  • Intercultural personnel management
    • Recruiting staff for a company of your choice based in Germany and France; drafting job postings for France and Germany with an analysis of cultural differences, organizing job interviews, etc.
  • Intercultural Writing (Intercultural Writing)
    • Drafting an intercultural guide on Fachhochschule Dortmund or one of the French partner schools for French/German students who wish to study and/or complete an internship in Germany/France
  • Intercultural marketing
  • University Marketing
    • Development of marketing strategies for the “International Business Management” program, including a short film about this program and/or other partner schools
  • Product Marketing
    • Comparative study on the marketing of a product in the German and French markets (e.g., comparison of commercials for cars, beer, beauty products, etc., marketed in France and Germany)

b. Option 3: Intercultural Competence (Spanish)

Intercultural Management

Students:

  • Understand the concept of intercultural competence and its application in business management settings
  • Identify differences in communication styles and humor between Hispanic cultures and other cultures
  • Analyze how the concept of quality of life influences decision-making and organizational priorities in the Hispanic world
  • Develop specific interpersonal skills to effectively manage multicultural teams
  • Implement work dynamics adapted to the characteristics of culturally diverse teams

Intercultural Relations/ Negotiations

Students:

  • Recognize idiomatic expressions and humorous elements that can affect negotiations in Spanish-speaking contexts
  • Apply problem-solving strategies that take cultural differences into account
  • Identify and adapt various negotiation styles and tactics according to the specific cultural context
  • Develop effective communication techniques to establish positive professional relationships in multicultural environments
  • Analyze case studies of intercultural negotiations in Spanish-speaking contexts

Intercultural Competence

Students:

  • Define and understand the fundamental components of intercultural competence
  • Critically reflect on their own cultural perceptions and how these influence their interactions
  • Assess the importance of the concept of quality of life as a distinguishing factor in Hispanic cultures
  • Develop strategies for effective conflict resolution in intercultural contexts
  • Acquire tools for the ongoing self-assessment of their intercultural competence in diverse professional settings

Teaching methods

Teacher-student interaction, seminar-based teaching, student presentations, group work, multimedia resources

Participation requirements

Formal: -
Knowledge and Competencies: -

Forms of examination

a. Intercultural Management (3rd semester)
Team presentation (100%), 30 minutes

b. Option 1: Intercultural Relations / Negotiations (English) (4th semester)
Seminar paper (100%), 2,000 words

b. Option 2: Intercultural Competence (French) (4th semester)
Presentation (50%), 15 minutes, Project report—1,500 words (50%)

b. Option 3: Competencia intercultural (Spanish) (4th semester)
Interactive workshop based on dynamic group activities in varying group sizes (100%), 30–45 mins.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total possible points from all assessments for each submodule.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

a. Intercultural Management and b. Option 1: Intercultural Relations / Negotiations (English)

Ferraro, G.P. (2023). The Cultural Dimension of International Business. 9th revised ed. Pearson

Hofstede, G., Hofstede, G.J. & Minkov, M. (2010). Cultures and Organizations - Software of the Mind: Intercultural Cooperation and Its Importance for Survival. 3rd revised ed. McGraw-Hill

Meyer, Erin (2015). The Culture Map. New York : Public Affairs

Schroll-Machl, S. (2011). Doing Business with Germans: Their Perception, Our Perception. 4th edition. Vandenhoeck&Ruprecht

Tomalin, B. & Nicks, M. (2008). The World’s Business Cultures and How to Unlock Them. Thorogood

Internet: globalbusinesscompass.com, Cultural Atlas, culturalatlas.sbs.com.au, Passport to Trade, businessculture.org; selected Youtube videos

b. Option 2: Compétence Interculturelle (French)

Aoun, Joseph (2004) : Manager une équipe multiculturelle : Faire de la diversité une clé de la performance. Paris. ESF Editeur.

Bolten (Hrsg.) (22005): Cross Culture - Interkulturelles Handeln in der Wirtschaft, Berlin.

Breuer/de Bartha (42012). Deutsch-französische Geschäftsbeziehungen erfolgreich managen, Wiesbaden, Gabler/Springer.

Davel, Eduardo/Dupuis, Jean-Pierre/Chanlat, Jean-François (2009) : Gestion en contexte interculturel : Approches, problématiques, pratiques et plongées. Québec.

Drummond, Virginia (2014) : Le management interculturel : Gérer efficacement la diversité culturelle dans l'entreprise. Le Mans. Gereso (éditions).

Durand (2002): Die Legende vom Typisch Deutschen. Eine Kultur im Spiegel der Franzosen. Leipzig.

Hofstede, Geert/Hofstede, Gert-Jan/Minkov, Michael (2010): Cultures et organisations : Comprendre nos programmations mentales. Montreuil. Pearson.

Iribarne, Philippe (2009) : L'épreuve des différences : L'expérience d'une entreprise mondiale. Paris. Seuil.

Kumbier/ Schulz von Thun (2006) : Interkulturelle Kommunikation aus kommunikationspsychologischer Perspektive. In: Dies. (2006)(Hrsg.): Interkulturelle Kommunikation: Methoden, Modelle, Beispiele, Reinbek, Rowohlt, 9-27.

Le Clech, Bernard (2013) : Travailler dans un contexte multiculturel. Paris. Julhiet INSEP Consulting.

Lee, Yih-teen/Calvez, Vincent/Guénette, Alain Max (2008) : La Compétence culturelle : S'équiper pour les défis du management international. Paris. L'Harmattan.

Meier, Olivier (2013) : Management interculturel - 5e éd - Stratégie. Organisation. Performance. Paris. Dunod.

Meyer, C. Denis (2011) : Clés Pour La France: En 80 Icones Culturelles. Vanves.Hachette.

Müller-Pelzer (2012) : Interkulturelle Situationen. Verstrickung und Entfaltung, Göttingen, Cuvillier.

Schröpf, Ramona (2008) : Die fabelhafte Welt der Untertitelung. Übersetzungsstrategien und kulturbedingte Probleme im Sprachenpaar Französisch - Deutsch. Saarbrücken, VDM.

Soparnot, Richard/Karjalainen, Elina (2011) : Cas en management interculturel. Cormelles-le-Royal. EMS.

Thévenet, Maurice (2010) : La culture d'entreprise. Paris. Presses Universitaires de France – PUF.

Trompenaars, Fons/Hampden-Turner, Charles (2008) : L'entreprise multiculturelle. Paris. Maxima Laurent du Mesnil éditeur.

Zarate, Geneviève/Gohard-Radenkovic, Aline (2005) : La reconnaissance des compétences interculturelles : de la grille à la carte. Paris. Editions Didier.

Sources internet : www.connexion-emploi.com; www.dfh-ufa.org

Vidéos/Études des cas de l’Université Franco-Allemande (DFH-UFA)

Reader « Compétences interculturelles » (collection de textes et des études de cas)

b. Option 3: Competencia intercultural (Spanish)

Bolten (Hrsg.) (22005): Cross Culture - Interkulturelles Handeln in der Wirtschaft, Berlin.

Deardorff, D. K. (2020). Manual for Developing Intercultural Competencies: Story Circles. UNESCO Publishing

Felices, Angel (2013) : Cultura Y Negocios Libro De Claves, Spanien. Verlag EDI

Ivorra Pérez (2014) : La comunicación intercultural y el discurso de los negocios, Spanien. Verlag Universidad de Alicante

Aneas, Assumpta (2015): Competencia global : 50 actividades de formación para lograr éxito en proyectos y negocios internacionales, Spanien. Verlag Ediciones Díaz bde Santos (1. Auflage)

Baranano, Ascensión und José. L. Garcia (2007): Diccionario de las relaciones interculturales. Diversidad y globalización. Spanien. Verlag Complutende.

Trujillo Sáez, : Cultura, comunicación y lenguaje. Spanien 2006 Verlag Octaendro

Brett, J. M. (2017). Negotiating Globally: How to Negotiate Deals, Resolve Disputes, and Make Decisions Across Cultural Boundaries. Jossey-Bass.

Poncini, G. (2007). Discursive Strategies in Multicultural Business Meetings. Peter Lang.

Managing Cross Border Projects
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920240

  • Language(s)

    en

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

Knowledge and Understanding:

Students can/know/apply

  • practical management skills when dealing with real companies and subject-based consulting tasks,
  • apply learning outcomes and techniques from theoretical exercises to real-world situations,
  • the latest state of knowledge regarding the strategic application of diversity-related management models,
  • interpret qualitative and quantitative data and present appropriate and coherent recommendations that lead to effective marketing and business decisions,
  • how competency-based management resources improve performance management,
  • the role of motivation and engagement and its relationship to the achievement of project goals.

Application and Generation of Knowledge:

Students can/know/apply

  • expertise in (international) team building, team organization, and team management,
  • develop the tools and skills necessary to communicate in cross-border projects,
  • project-task-related skills such as timing, information gathering, planning, structuring, organization, reporting/documentation, and presentation of results,
  • specialized problem-solving skills required for operational and strategic management issues in order to develop new knowledge and procedures and to integrate knowledge from different fields,
  • interpret qualitative and quantitative data and present appropriate and coherent recommendations that lead to effective marketing and business decisions,
  • distance learning tools and other modern communication systems used for communication in cross-border teams.

Communication and Cooperation:

Students can/know/apply

  • lead and coordinate teams in a results-oriented manner,
  • present and prudently defend team results in a complex and demanding environment,
  • improve cooperation among human resources in projects and organizations based on appropriate policies and strategies,
  • handle complexities while working in international teams,
  • identify HR competencies needed in a project or organization,
  • develop team competencies among team members, supported by state-of-the-art management tools.

Scientific Self-Understanding / Professionalism:

Students can/know/apply

  • cultivate their entrepreneurial mindset through exposure to (nearly) real-world business conditions and assignments,
  • reflect on a company’s operational challenges in the context of social values,
  • develop independent projects and ideas and take the necessary steps to implement a sustainable management initiative.

Contents

During the Managing Cross-Border Projects module, mixed groups of 6 to 10 students from one or more partner universities (e.g., Amsterdam, Rotterdam, Medellín, etc.) are tasked with consulting existing small and medium-sized enterprises. This means that the groups must work in an international environment for real clients. The students have only about 7 weeks to complete this task, and there will be direct competition among the teams, as 6 to 8 teams will be consulting the same company. Since the projects are coordinated with several partner institutions, the project duration, group sizes, and other details may vary slightly from year to year and by partner.

The knowledge tools (“master classes”) for successful consulting will focus primarily on project management, as well as on tools such as SWOT analysis and techniques for desk research.

The “Managing Cross-Border Projects” module is designed to provide practice in intercultural communication and problem-solving within international teams. Teams collaborate on a shared assignment using modern communication systems and face-to-face meetings. In contrast to a typical smaller case study environment, management projects are less structured in advance, more complex, and their outcomes are less predetermined. Assignments are either provided by actual corporate partners or drawn from other sources. Students are coached (but not guided) by faculty members and prepared through master classes to engage with relevant topics. Since self-management is key in management projects, coaches play a more passive role in monitoring the team and providing feedback, as well as in supporting the team—for example, in cases of unsolvable internal conflicts, etc. Projects may consist of larger case studies, case competitions, and/or consulting projects carried out jointly with corporate partners.

Teaching methods

Coaches from all partner universities and tutors will coach the teams throughout the project. All mandatory project-related communication and reports must be managed using e-learning and/or collaboration platforms such as ILIAS or MS Teams. The platform used may vary depending on the partners involved.

  • Master classes on teaching and applying relevant methods and tools
  • Coaching by professional instructors and practitioners
  • Distance learning tools (e.g., ILIAS)
  • Monitoring through structured reporting requirements/guidelines
  • Results-oriented presentations in oral and written form

Participation requirements

Formal: -
Knowledge and Competencies: -

Forms of examination

Business Communication & Project Process Management (25%–30%); final report (40–50%), 50–80 pages; final presentation (25%), 10–15 minutes; failure to meet deadlines will result in a lower grade.
Due to necessary adjustments to accommodate the varying assessment requirements of partner institutions, the percentages may vary slightly between projects and years.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total possible points from all assessments.

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Bartlett, C. A., Beamish, P. W., & Delios, A. (2024). Transnational Management: Concepts and Cases in Cross-Border Management (9. Aufl.). Cambridge University Press.

Kurowska-Pysz, J., Medeiros, E., & Böhm, H. (2024). Managing Cross-Border Projects Towards More Resilient Cooperation in Borderlands. The Post-Pandemic Perspective. Logos Verlag Berlin.

Volkswirtschaftslehre
  • PF
  • 4 SWS
  • 5 ECTS

  • Number

    920060

  • Language(s)

    de

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

Upon successful completion of the module courses, students will be able to:

Knowledge and Understanding:

  • Identify the characteristics of different market structures
  • Analyze firm behavior in relation to given market structures and compare the resulting market outcomes.
  • Explain basic concepts of national income accounting.
  • Identify differences between long- and short-term macroeconomic phenomena.
  • Understand and analyze basic macroeconomic models.
  • Replicate macroeconomic causality chains.

Application, Use, and Generation of Knowledge:

  • Apply their knowledge in practice through exercises solved with the help of sample solutions and group work.
  • Use microeconomic models to examine and discuss current competition policy and regulatory issues.
  • Structure macroeconomic issues using macroeconomic approaches.
  • examine and evaluate general economic policy measures within the framework of a macroeconomic analysis with regard to their effects.
  • apply current issues to the model approaches covered and then discuss them.

Communication and Cooperation:

  • Solve exercises and engage in economic policy discussions within a team through cooperation.
  • Communicate the results to a group.

Academic Self-Concept / Professionalism:

  • Apply the rigor and structure of economic models to solve economic problems.
  • Understand the significance of market structures for the (strategic) behavior of firms and interpret them in the context of the individual business environment.
  • Understand the significance of macroeconomic developments and interpret them in the context of the individual business environment.

Contents

a. Microeconomics

  • Introduction – Markets and Prices
  • Producers and Competitive Markets
  • Market Structures and Competitive Strategy (Monopoly, Oligopoly, Game Theory)

b. Macroeconomics

  • Fundamentals of National Accounts
  • Long-Run Macroeconomic Analysis
  • Money and Inflation
  • The Goods Market - The AS/AD Model
  • The Interplay Between Goods and Financial Markets – The IS/LM Analysis

Teaching methods

Seminar-style lecture with exercises and application and case studies

Participation requirements

Formatting: none
Content: none

Forms of examination

Written exam (100 %), 60 min.

Requirements for the awarding of credit points

At least 50% of the achievable total points of all examinations must be achieved to pass the module.

Importance of the grade for the final grade

2.35% = (5/170) × 0.8 (IB)
2% = (5/200) × 0.8 (IBM)

Literature

Mankiw, N. Gregory: Makroökonomik, Schäffer Poeschel, 8. Auflage 2024

Mankiw, N. Gregory, Taylor, Mark P.: Grundzüge der Volkswirtschaftslehre, Schäffer Poeschel, 8. Auflage 2021

CORE Team: Die Wirtschaft. Verfügbar unter: https://www.core-econ.org

Español Comercial III (B2)
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    920231

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Professional Competence
2.1.1 Knowledge and Understanding
Students
  • recognize basic vocabulary and expressions commonly used in commercial communication in Spanish
  • understand key content in simple materials related to the Spanish or Latin American workplace, such as short texts, dialogs, or videos
  • learn basic phrases and structures relevant to professional communication in Spanish
2.1.2 Skills
Students 
  • develop their methodological competence by acquiring skills for job applications, workplace communication, and handling unfamiliar situations
  • become familiar with the methodology of Spanish terminology and phraseology in order to develop their written and oral communication skills in general everyday, business, and professional language
2.2 Personal Competence
2.2.1 Social Competence
Students 
  • acquire social and communicative skills necessary for developing key competencies as well as for dealing with differences in mindset and cultural contexts
  • practice audience-oriented presentation of work results in the foreign language 
2.2.2 Independence
Students
  • practice grammatical structures of Spanish business terminology 
  • are able to develop their own learning strategies for further career-related language acquisition
  • critically reflect on the economic differences between Spain, Latin America, and their own country

Contents

  • Places of Residence: Comparison and Vocabulary Related to Home Offices and Offices
  • Phone Calls at the Office and Scheduling Appointments 
  • Description of the Work Environment and Employment Conditions in Spain and Latin America
  • Writing a Resume and Cover Letter for a Job Application, Important Qualities of a Job Seeker, Vacation Days
  • Comparison of the past and the present
  • Company classification/organizational charts

Teaching methods

Seminar-style instruction with a communicative approach, partner and group work, role-playing exercises based on professional situations (e.g., phone conversations), analysis of authentic materials, listening and reading comprehension exercises, and a self-paced online course

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Awarding of Credit Points” for more information. 
Content: none

Forms of examination

  • Written exam (40%): 60 minutes
  • Oral exam (30%): (15–20 minutes)
  • Semester-long seminar project (30%): Video or short presentation, up to 10 min. / max. 3 written texts (up to 150 words)

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points on all assessments.
Attendance Requirement
Attendance is mandatory (regular participation in accordance with subsection 21 of the Framework Regulations) at a rate of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period. This 20% absence allowance includes, for example, cases of illness or public transportation strikes.

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon informal request to the Examination Board.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the course is deemed not to have been fulfilled. The module can only be completed after retaking the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Reader
Berufsorientierter Spanischkurs für Anfänger. Difusión: Barcelona

Gisele Prost/Alfredo Noriega (2016): Al día (inkl. CD)

Brunengo, Andrés (2015): Wirtschaftsspanisch für Berufseinsteiger, UTB

Schitzer Johannes, Jordi Martí (Hrsg) 2014: Wirtschaftsspanisch: Terminologisches Handbuch-Manual de lenguaje económico (Lehr und Handbuch), Oldenburg Verlag

Español de los Negocios III (C1)
  • WP
  • 4 SWS
  • 5 ECTS

  • Number

    920335

  • Language(s)

    spa

  • Duration (semester)

    1

  • Contact time

    60 h

  • Self-study

    90 h


Learning outcomes/competences

2.1 Professional Competence
2.1.1 Knowledge
Students 
  • understand and identify the basic grammatical structures of the indicative and imperative moods 
  • acquire specialized knowledge related to the semester’s topics and broaden their subject-specific expertise regarding Spain and Latin America as components of the global economic markets
  • internalize the concept of branding (brand and marketing) 
  • analyze various types of brands using representative, internationally active Spanish and Latin American companies as examples
  • critically examine the main characteristics of branding (advantages and disadvantages) and the criticism of emotional branding
  • critically examine the phenomenon of new nationalism in Spain and the dangers it poses to the EU and international markets
  • learn about new manifestations of new nationalism, xenophobia, aggression, populism, and advertising
2.1.2 Skills
Students 
  • practice oral and written expression in a foreign language in authentic business situations,
  • practice reading and listening comprehension in a foreign language using various media,
  • develop their analytical skills in working with texts and other media (summarizing key points, commenting, discussing),
  • explore the benefits and limitations of comparative methods with regard to the current economic situation in Spain 
2.2 Personal Competence
2.2.1 Social Competence
Students
  • practice completing tasks in the foreign language through partner and group work
  • practice presenting their work results to an audience in the foreign language
2.2.2 Independence
Students 
  • apply their newly acquired general and specialized vocabulary, stylistic devices, and grammatical structures,
  • formulate hypotheses in the foreign language, weigh alternatives, and propose their own solutions,
  • evaluate the strengths and weaknesses of audience-oriented presentations, both their own and those of their fellow students 

Contents

  • Globalization: Concept, Definition, Historical Development
  • Advantages and Disadvantages of Globalization for Various Economic Sectors
  • Traditional Marketing: Basic Concepts, 4Ps, Marketing Strategies
  • Digital Marketing: Online Advertising, Social Media Marketing, Content Marketing
  • Branding
  • Case studies on Spanish and Latin American companies
  • Concept: Supranationalism/Regionalism
  • Different forms of regionalism in Spain

Teaching methods

  • Seminar-style instruction with interactive elements
  • Partner and group work
  • Language exercises (written and oral)
  • Use of audiovisual media
  • Self-paced online course

Participation requirements

Formal: Attendance is mandatory (regular participation in accordance with subsection 2 of § 21 of the Framework Regulations) at a rate of 80% in the courses. See section “7  Requirements for the Award of Credit Points” for more information. 
Content: none

Forms of examination

  • Written exam (40%): 60 min.
  • Oral exam (30%) (15–20 min.)
  • Semester-long seminar project (30%): Video or presentation, up to 30 min., or workshops up to 60 min.

Requirements for the awarding of credit points

To pass the module, students must earn at least 50% of the total available points for all assessment components.

Mandatory Attendance
There is a mandatory attendance requirement (regular participation in accordance with § 21 subsection 2 of the Framework Regulations) of 80% in the courses. This participation is necessary to achieve the learning objectives within the scheduled course period . This 20% absence rate includes, for example, cases of illness or public transportation strikes .

Exceptions
In cases of important, substantiated reasons, exemptions from the minimum attendance requirement may be granted upon an informal request to the Examination Committee.

Legal Consequences
If the required minimum attendance is not met and there is no recognized reason for an exception, the attendance requirement for the examination is considered not to have been met. The module can only be completed after re-enrolling in the course.

Applicability of the module (in other degree programs)

Preparing for a semester abroad or internships in Spanish-speaking countries

Importance of the grade for the final grade

6th semester: 2.4% (5/167) x 0.8
8th semester: 2.0% (5/197) x 0.8

Literature

Gimber/Rodríguez Martín/ Schütz/Walter (2012): Spanien verstehen, Darmstadt, Wiss. Buchgemeinschaft

Nohlen/Hildenbrand (2005): Spanien. Wirtschaft – Gesellschaft – Politik. Ein Studienbuch, Wiesbaden, 2. Aufl., VS

Bernecker (2008)(Hrsg.): Spanien heute, Berlin, 2. Aufl., Vervuert

Zabaleta, Xabier „Una historia de las lenguas y los nacionalismos” (2010), Barcelona editorial Gedisa

De la Dehesa, Guillermo “Quo vadis Europa” (2014) Madrid, 1.Aufl. 2014 Editorial Alianza

Sangri, coral, Alberto “Introducción a la mercadotecnia” (2014) México, Editorial Patria

Tracy, Brian „Mercadotecnia“ (2016) Editorial La biblioteca del éxito

Flash ensayo (HRSG)  “Las claves de la crisis catalana en 21 artículos” (2018) Editorial Flash

Ignatieff, Michael „Sangre y pertenencia, viajes al nuevo nacionalismo“ (2016) Madrid, Editorial mal paso

Cáceres Lorenzo, Tersa; Marina Díaz Peralta “Ortografía” (2013) Madrid Editorial Anaya

Carrasquedo, Olga „Basiswortschatz Business Spanisch, Die 2000 wichtigsten Wörter“ (2017) Verlag compact

5. Semester of study

Auslandssemester englisch
  • PF
  • 0 SWS
  • 30 ECTS

  • Number

    920250en

  • Duration (semester)

    1


Applicability of the module (in other degree programs)

no

Auslandssemester französisch
  • PF
  • 0 SWS
  • 30 ECTS

  • Number

    920250fr

  • Duration (semester)

    1

  • Contact time

    -

  • Self-study

    -


Applicability of the module (in other degree programs)

no

Auslandssemester spanisch
  • PF
  • 0 SWS
  • 30 ECTS

  • Number

    920250sp

  • Duration (semester)

    1

  • Contact time

    -

  • Self-study

    -


Applicability of the module (in other degree programs)

no

Auslandsstudiensemester
  • PF
  • 0 SWS
  • 30 ECTS

  • Number

    920250

  • Duration (semester)

    1

  • Contact time

    -

  • Self-study

    -


Learning outcomes/competences

Knowledge and Understanding:
Through their semester abroad, students are able to identify, describe, question, and reflect on cultural differences in the content and teaching of economic concepts as well as in the structure of societies.

Application, Use, and Generation of Knowledge:
Students are able to reevaluate the skills and methods learned at their home university in the context of foreign work, organizational, and cultural contexts as well as other teaching and learning methods; identify potential sources of conflict; generate and apply (potentially modified) knowledge, and further develop it in a culturally sensitive manner.

Communication and Cooperation:
Through their semester abroad, students are able to appreciate cultural values different from their own on the basis of ethical principles. They take diversity into account in collaborative and work relationships and can harness diversity to their advantage. Students are able to communicate constructively about differences, thoughtfully accommodate differing values, integrate them into their existing understanding of values, and enrich their own value systems.

Academic Self-Conception / Professionalism:
Students are aware of their professional role, their social responsibility, and their potential in a globalized workplace. They develop a self-image in which they apply economic competencies and methods in an ethically responsible manner. They critically reflect on their professional actions in relation to culturally shaped societal expectations and consequences and develop alternative approaches.

Contents

  • Placement in the program takes place during the 3rd semester.
  • The unit responsible for counseling and organizing this process is the International Business Program Management Office in the Faculty of Business Studies, as well as the country representatives of the Faculty of Business Studies at Fachhochschule Dortmund.
  • Students may only select universities or courses and classes at universities for which Learning Agreements have been established with the country representatives of the Faculty of Business Studies at Fachhochschule Dortmund. The areas of specialization are predetermined.
  • Upon completion of the study abroad program, the Transcript of Records, the Learning Agreement, and the application for credit recognition of academic achievements from the semester abroad must be submitted to the Office for Student Affairs.

Teaching methods

-

Participation requirements

Formal: At least 103 ECTS credits must have been earned in semesters 1–4. This includes passing the module exams for the first three semesters and earning at least 13 ECTS credits in the fourth semester. The Examination Board decides on the application for admission. Students in the International Business Management study program who continue their studies at a partner university listed in the appendices to the StgPO, where the language of instruction is Spanish or French, must have achieved level C1 in the respective language. There is no legal entitlement to study at a specific university. For details on the requirements, see the StgPO in conjunction with the Regulations on the Study Abroad Semester.
Content: none

Forms of examination

For the two semesters of study abroad to be recognized, students must have earned at least 60 ECTS credits in the International Business Management bachelor’s program.

Requirements for the awarding of credit points

See “Program Examination Regulations”

Importance of the grade for the final grade

24% = (60/200) × 0.8

Literature

-

7. Semester of study

Praxissemester
  • PF
  • 0 SWS
  • 30 ECTS

  • Number

    920260

  • Duration (semester)

    1

  • Contact time

    -

  • Self-study

    -


Learning outcomes/competences

Knowledge and Understanding:
Students have a comprehensive understanding of the professional fields opened up by the study program and their chosen specializations. They understand the requirements expected of them in job application situations. When planning their final semesters of study, they possess a broader understanding of potential options and motivations, enabling them to plan their future academic path in a targeted manner.

Application, Use, and Generation of Knowledge:
During the practical semester, students acquire the ability to not only understand their acquired specialized knowledge theoretically, but also to apply it effectively in professional practice. They develop an in-depth understanding of the practical application of the course of study, with a focus on the transferability of these skills to a professional context. In doing so, they can integrate practical experiences into well-founded concepts and critically evaluate them.
The connection between theory and practice is evident in students’ competent use of subject-specific tools and methods taught during the program (e.g., in the required-elective modules). Through in-depth insight into a specific professional field and detailed examination of the relevant job requirements, students gain an overview of potential career paths. Through the practical report, students reflect on their experiences and make well-informed decisions regarding their academic and professional careers.

Communication and Cooperation:
Students draft effective job applications and present themselves with confidence and success in job interviews. Through the practical report, they engage in a deeper reflection on experiences of success and failures experienced while collaborating with colleagues and clients. This reflection covers various facets of their personal and social skills, enabling students to identify their strengths and weaknesses in specific areas and further develop them.
During an internship abroad, students come into direct contact with various cultural norms, values, and work practices. This fosters their ability to communicate across cultures and their sensitivity to global differences. The students have deepened their proficiency in the respective local language.

Academic Self-Conception / Professionalism:
Upon completion of the internship semester, students have developed a clearer vision of their future professional career. The students prepare an internship report that includes a critical reflection on their individual practical experiences using academic methods. In doing so, students provide a comprehensive description of the project they carried out and, guided by a handbook, analyze the insights and experiences they have gained.


Contents

  • The search for an internship position for the 6th semester begins in the 3rd semester and is conducted independently by the students.
  • The department responsible for counseling and organizing this process is the Internship Office of the Faculty of Business Studies.
  • Eligible areas of activity for the internship include all company tasks in which the student works on a project largely independently or makes a distinct contribution to its solution. The Internship semester must be completed abroad.
  • Upon completion of the internship (usually after the 6th semester), a report must be submitted, which is reviewed by the Internship Office and an examiner .
  • Further details are governed by the “Regulations on the Internship Semester.” The Internship Office of the Faculty of Business Studies makes all necessary documents, guidelines, etc., available on its website.

Teaching methods

-

Participation requirements

Formal Requirements: At least 103 ECTS credits must have been earned in Semesters 1–4. This includes passing the module exams for the first three semesters and earning at least 13 ECTS credits in the fourth semester. The Examination Board decides on applications for admission. The specific procedures for the internship semester are governed by the regulations on the internship semester for the International Business Management study program.
Content-related: none

Forms of examination

Report at the end of the internship (up to 25,000 characters)

Requirements for the awarding of credit points

See “Regulations on the Clinical Practicum Semester”

Applicability of the module (in other degree programs)

-

Importance of the grade for the final grade

The module is graded as “pass” or “fail.”

Literature

-

8. Semester of study

Thesis und Kolloquium
  • PF
  • 0 SWS
  • 10 ECTS

  • Number

    103

  • Language(s)

    en, de, fr, spa

  • Duration (semester)

    1

  • Contact time

    8 h

  • Self-study

    292 h


Learning outcomes/competences

a. Thesis (7 ECTS)
Knowledge and Understanding:
Through renewed, in-depth engagement with a specific subfield of business administration, students deepen their knowledge in this area and gain an understanding of its relevance to both academia and professional practice. They possess a profound understanding of the theories, concepts, and interrelationships underlying their work.

Application, Use, and Generation of Knowledge:
Through the choice of topic and the associated renewed, intensive engagement with a subfield of business administration, students place the knowledge they have acquired in a broader context. They connect various elements and assess how these connections impact business processes and decision-making. They possess integrative knowledge that goes beyond isolated facts, enabling them to grasp the complexity of business issues.
Students apply correct citation practices, critically analyze the existing literature, and seamlessly integrate it into their own work. By engaging with theoretical models and current research findings, they are able to independently apply the techniques and methods of scholarly work.

Communication and Cooperation:
Even when working on independent assignments, students make effective use of the expertise of the respective academic community while adhering to the rules of good academic practice.

Academic Self-Concept / Professionalism:
Through independent engagement with a topic, students come to understand the background and causes of business-related contexts. They develop the ability to analyze and interpret complex relationships, which leads to enhanced problem-solving skills. Through a detailed examination of theoretical models and current research findings, they independently identify gaps in research and develop related research questions. Through the critical analysis of business contexts, they acquire the ability to solve problems independently and to develop a methodologically sound approach to complex issues.

b. Colloquium (3 ECTS)
Knowledge and Understanding:
Through renewed, intensive engagement with their topic, students focus on the most important findings, distinguishing the essential from the non-essential. They possess a profound understanding of the theories, concepts, and interrelationships underlying their work and know how to articulate this using specialized terminology.

Use, Application, and Generation of Knowledge:
Students integrate the essential elements of their work. When asked, they spontaneously assess how these connections impact business processes and decision-making.

Communication and Cooperation:
Students understand the examiners’ questions and provide targeted answers based on their work. They act thoughtfully in stressful situations and can defend their findings before a specialized audience. They use technical terminology and express themselves clearly at an academic level.

Academic Self-Concept / Professionalism:
Students recognize their own responsibility for the present work. They take up new ideas and link them to the findings of their work in order to identify new research gaps and develop new research questions.

Contents

  • Understanding the various requirements (formal, legal, and academic) for a bachelor’s thesis
  • The process of selecting a topic
  • Applying academic methodologies when writing the bachelor’s thesis
  • Interdisciplinary work
  • Reflecting on one’s own work results

Teaching methods

Independent development of an economic problem under the guidance of a faculty member

Participation requirements

Formal: Admission to the thesis track is granted to those who
1. meet the admission requirements for module exams in accordance with § 21, subsection 1; […]
b) In the International Business Management study program have passed all required module exams from the first through third semesters and have earned at least 100 ECTS credits in the fourth through seventh semesters;
2. have passed the modules from the semesters spent studying abroad.
For details on the requirements, see § 29 StgPO in conjunction with § 32 StgPO.

Content: none

Forms of examination

Thesis and associated colloquium

Requirements for the awarding of credit points

Passing the thesis and the colloquium (see program examination regulations)

Importance of the grade for the final grade

20 %

Literature

-

Notes and references

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